Open to opportunities

Marie Therese Portillo

@mariethereseportillo

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Innovative digital marketer with 17 years of SEO expertise.

Maldives

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What I'm looking for

I am looking for a role that fosters creativity and innovation, where I can leverage my extensive digital marketing experience to drive impactful results and contribute to a dynamic team.

I am an innovative digital marketer with over 17 years of expertise in SEO, SEM, and social media marketing, particularly within the tourism industry. My proven track record includes driving website traffic, generating leads, and boosting sales through data-driven campaigns. I excel in reservations, sales, and operational management, and I am adept at leading multi-channel digital marketing strategies to maximize customer engagement and achieve measurable business growth.

Throughout my career, I have orchestrated targeted SEO strategies that increased website traffic and leads by 25%, and achieved a 30% ROI boost by optimizing PPC campaigns. I have designed multi-platform social media campaigns that enhanced brand visibility and engagement, and cultivated strong customer relationships that resulted in a significant rise in repeat clients. My experience includes managing comprehensive market research to create competitive tourism packages and implementing innovative marketing strategies that drive business growth.

Experience

Work history, roles, and key accomplishments

Current

Freelance SEO and Digital Marketing Specialist

Current

Rlcmedia.com

Jan 2008 - Apr 2024 (16 years 3 months)

As a Freelance SEO and Digital Marketing Specialist, I delivered customized SEO campaigns, link-building services, and social media strategies for global clients, enhancing their brand visibility and traffic.

Link Building Social Media Marketing Client Management Digital Marketing Strategy Performance Analysis Content Creation Email Marketing Google Ads

Digital Marketing Specialist

Maldives Boat Club

Apr 2019 - Jan 2025 (5 years 9 months)

As a Digital Marketing Specialist, I developed and executed targeted SEO strategies that increased website traffic and leads by 25%. I optimized PPC campaigns, designed social media campaigns, and managed customer relationships to drive business growth in the tourism sector.

SEO PPC Social Media Marketing Customer Relationship Management Market Research Website Optimization Google Analytics Content Creation Email Marketing

SEO Specialist

ELOC Global Inc.

Nov 2019 - Oct 2024 (4 years 11 months)

In my role as an SEO Specialist, I boosted organic traffic by 40% through advanced keyword research and strategic link-building. I collaborated with clients and developers to implement effective on-page and off-page SEO strategies.

Keyword Research Link Building On Page SEO Off Page SEO Google Analytics SEMrush Technical SEO Content Strategy

SEO Manager

Contenting

Jun 2019 - Nov 2019 (5 months)

As an SEO Manager, I developed comprehensive SEO strategies, conducted keyword research, and optimized website content to improve search visibility and drive organic traffic.

SEO Strategy Keyword Research Competitor Analysis Link Building Google Analytics Technical SEO Performance Monitoring Reporting

Senior SEO & Digital Marketer

Impowered

Jan 2018 - Mar 2019 (1 year 2 months)

As a Senior SEO & Digital Marketer, I strategized and executed outreach campaigns, designed audience-focused advertisements, and performed in-depth website audits to optimize client performance.

Outreach Digital Marketing Strategy Performance Analysis Content Creation SEO Tools

Education

Degrees, certifications, and relevant coursework

ELOC Global Inc.

Specialist, SEO

2019 - 2024

Activities and societies: Partnered with clients and web developers for seamless SEO implementation.

SEO Specialist focused on boosting organic traffic through advanced keyword research and strategic link-building, delivering performance reports to showcase client successes.

Maldives Boat Club

Specialist, Digital Marketing

2019 - 2024

Activities and societies: Designed multi-platform social media campaigns, conducted market research, and enhanced customer relationships.

Digital Marketing Specialist & Sales and Marketing Officer responsible for orchestrating targeted SEO strategies, increasing website traffic and leads, and managing booking confirmations.

Unknown

Freelance, Digital Marketing

2008 - 2024

Activities and societies: Worked with various clients on SEO strategies, link building, and digital marketing campaigns.

Freelance SEO and Digital Marketing Specialist with a focus on delivering sustained traffic growth through customized SEO campaigns for global clients. Experience includes SEO link building, auditing, and reporting.

Impowered

Senior Marketer, SEO

2018 - 2019

Activities and societies: Executed outreach campaigns and optimized websites for better engagement.

Senior SEO & Digital Marketer responsible for strategizing and executing outreach campaigns, designing audience-focused social media advertisements, and performing website audits.

Contenting

Manager, SEO

2019 - 2019

Activities and societies: Collaborated with teams to ensure integration of SEO best practices.

SEO Manager who developed and implemented comprehensive SEO strategies, conducted keyword research, and optimized website content for improved search visibility.