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Mariana Souza

@marianasouza3

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Social Media Analyst who developed content and campaign strategy for Mima Perfumery.

Costa Rica

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What I'm looking for

I’m looking to contribute as a Social Media Analyst, combining creativity and strategic thinking with hands-on experience in social networks, content development, and marketing.

At Mima Perfumery, I managed the brand’s social media and created visual layouts and graphic content. I also edited campaign photos and videos.

I planned content strategy and scheduling, and worked on page engagement. At Star Sublime Events, I created and planned social media content, monitored post performance, and adjusted strategies.

During my Marketing Internship at SpotLine, I managed institutional social media and developed digital content and seasonal campaigns. I also researched the market and competition and supported internal actions and marketing partnerships.

My marketing studies at UNIPIAGET included award-recognized work in market research, service design, and digital entrepreneurship. My Elysium store project placed third in the Branding Award.

Experience

Work history, roles, and key accomplishments

Social Media & Content Developer

Mima Perfumery

Apr 2025 - Oct 2025 (6 months)

Managed the brand's social media, created visual layouts and graphic content, edited photos and videos for campaigns, and planned strategies, scheduling, and page engagement.

Social Media Management Content Creation Graphic Design Photo Editor Video Editing Strategic Planning Scheduling Engagement

Social Media

Star Sublime Events

Jul 2024 - Aug 2024 (1 month)

Created and planned content for social media, monitored post performance and engagement, and responded to comments while adjusting strategies.

Social Media Management Content Planning Performance Monitoring Engagement Strategy Adjustment

Marketing Internship

SpotLine

Jul 2023 - Mar 2024 (8 months)

Managed institutional social media, developed digital content and seasonal campaigns, conducted market and competition research, and supported internal actions and marketing partnerships.

Social Media Management Content Development Campaign Management Market Research Competitive Analysis Marketing Support

Customer Service & Groomer

Equipapet Petshop

Feb 2023 - Apr 2023 (2 months)

Provided customer service and grooming services, ensuring hygiene and scheduling appointments.

Customer Service Grooming Appointment Scheduling

Education

Degrees, certifications, and relevant coursework

UNIPIAGET

Bachelor's Degree, Marketing

Activities and societies: Academic Award: Honorable mention in Market Research, Service Design, and Digital Entrepreneurship; 3rd Place in the Branding Award with the 'Elysium' store project.

Bachelor's Degree in Marketing from UNIPIAGET.