I'm an SEO and AEO manager at Auto1 Group, working on Autohero across Germany, France, Spain and Italy. My focus is where traditional search and AI-driven search meet.
I led Autohero's first programmatic SEO project, defining templates and data structures with developers for scalable page creation across markets. I also built our AEO/GEO measurement framework, tracking brand visibility in ChatGPT, Gemini, Perplexity and AI Overviews, and use it to steer content and structured data priorities.
On the technical side, I run audits, drive structured data (JSON-LD) implementation, and built automated weekly SEO reporting across markets. I also support tests measuring how content and layout changes affect organic performance.
Before Auto1, I led keyword research and SEO at Thursd, where I also managed the editorial team, and defined and executed SEO strategy at Selectra.
Languages: Portuguese (native), English and Spanish (fluent).
