At Lemondo Holding, I plan and implement marketing and social media campaigns across Roamingo, TRE.GE, Skipass, and E-commerce 360, supporting both B2B and B2C communication. I coordinate campaign materials, content calendars, creative briefs, and production from idea to final execution.
I contributed to scaling Roamingo to 300,000+ users and supported its expansion into Armenia, where it reached 50,000+ users in four months. I also supported Skipass growth to 17,000 users during the winter season.
For Roamingo’s Armenia expansion, I researched audience behavior, competitors, visual trends, and communication opportunities. I supported localized marketing strategy, content direction, influencer selection, and partner outreach.
Earlier, at Alterbridge University, I organized student engagement activities and created promotional content. At Saatchi & Saatchi, I developed content strategies and created SEO-driven content and campaign copy.
