Marcos Heiz
@marcosheiz
Experienced Product & UX Designer driving digital transformation.
What I'm looking for
With over 18 years of experience in Product and UX Design, I have consistently driven digital transformation for both startups and established corporations. My approach has evolved from focusing solely on user-centric design to bridging the gap between design, development, and business teams through strategic initiatives. I lead by fostering collaborative environments, emphasizing clear processes, and integrating comprehensive design systems that optimize efficiency and consistency.
I leverage AI-driven tools to create personalized, business-aligned experiences, accelerating innovation and time-to-market. My work is centered on delivering strategic design solutions that drive tangible business outcomes. I am passionate about creating seamless user experiences that not only meet user needs but also align with business objectives, ensuring a holistic approach to product design.
Experience
Work history, roles, and key accomplishments
Product Designer Leading Squads
Nemo
Jun 2024 - Present (1 year 2 months)
Spearheaded design efforts at Nemo, focusing on user-centric B2B travel solutions and strategically identifying new features. Fostered collaboration with cross-functional teams to measure feature impact and ensure alignment with business objectives.
Product Designer Leading a Squad
Santex
Feb 2023 - Jun 2024 (1 year 4 months)
Led design efforts for SanteX Solutions and external clients, ensuring a user-centric approach for SaaS products across various industries. Developed and implemented design strategies, fostering collaboration with cross-functional teams.
Product Designer Squad Lead
Cookunity
Oct 2021 - Feb 2023 (1 year 4 months)
Acted as Lead Product Designer Consultant, contributing to a critical Series A transition for a food startup. Utilized extensive research and data-driven insights to develop hypotheses for improving user experience and increasing conversion rates.
UX Lead
DePalma Studios / Cloud(x)
Aug 2020 - Feb 2023 (2 years 6 months)
Led multiple projects as UX Lead, overseeing end-to-end design processes from client needs to delivering user-centric products. Conducted comprehensive user research and interviews, translating insights into actionable design improvements.
UX Lead
Globant
Nov 2019 - Aug 2020 (9 months)
Undertook a challenging role as UX Lead for a leading financial company, responsible for creating a ground-up refactor of an old tax control platform. Led a cross-functional team to conceptualize and execute the ambitious project, focusing on reducing human/machine time in complex calculations.
UX Lead | Design System Lead
San Cristobal
Oct 2017 - Nov 2019 (2 years 1 month)
Played a pivotal role in the initial stage of the company's digital transformation, leading various workshops and KPI/OKR sessions to define the roadmap. Orchestrated the creation and delivery of a robust design system, streamlining design and development processes.
VD - UX/UI - Front End
Globant
Oct 2015 - Oct 2017 (2 years)
Worked as a Visual Designer and Front End in the styling area, contributing to numerous projects as a visual designer, UX designer, or front-end developer. Collaborated with clients such as Scholastic, Procter & Gamble, and Abbott.
UX/UI and Art Director, Team Leader and Front End Developer
Donweb.com
May 2013 - Oct 2015 (2 years 5 months)
Managed the artistic direction for campaign graphics, analyzing time and cost implications. Defined basic working standards for junior designers and led a team of 8 designers, collaborating closely with the development area.
Art Director, Illustrator and 3d Modeler
Galetto Comunicaciones Integrales
May 2009 - May 2013 (4 years)
Managed the artistic direction for campaign graphics, analyzing time and cost. Defined basic working standards for junior designers and collaborated closely with clients to achieve desired objectives.
Partner - Art Director
Diseñart
Jan 2004 - Sep 2010 (6 years 8 months)
Managed the artistic direction for campaign graphics, analyzing time and cost. Defined basic working standards for junior designers and collaborated closely with clients to achieve desired objectives.
Education
Degrees, certifications, and relevant coursework
Marcos hasn't added their education
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