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mansala desilvaMD
Open to opportunities

mansala desilva

@mansaladesilva

I build brands, digital campaigns, and communications that drive engagement.

Sri Lanka
Message

I'm leading brands, digital marketing, PR, and corporate communications at Allianz Insurance Lanka Limited, strengthening market visibility and customer engagement across core channels.

I've rolled out Allianz's “To Us, You Are Always #1” customer value proposition, managed crisis communications through natural catastrophes and a corporate divestment, and directed communication workflows supporting more than 1,500 employees. I also create digital-first brand films, optimize Google Business Profiles for insurance agents, and train agents on social media and AI tools for lead generation.

Previously, at Altered Experience, I delivered branding and digital media strategies for international markets including the USA, Hong Kong, Malaysia, India, the Maldives, and the Gulf. My work covered international launches, rebranding, SEO content, Amazon storefronts, UI requirements, and film production for brands including Kodak and Westinghouse.

My background also includes e-commerce operations, marketing strategy, export lead generation, and investment research, giving me a commercial perspective across FMCG, insurance, retail, and financial services.

Experience

Work history, roles, and key accomplishments

Allianz Insurance Lanka Limited logoAL
Current

Manager – Brands, Digital Marketing and PR

Allianz Insurance Lanka Limited

May 2024 - Present (2 years 4 months)

Spearheaded brand, digital marketing, PR, and corporate communication functions, orchestrating high-end events and managing crisis communication. Directed internal and external communication workflows supporting over 1,500 employees and produced digital-first brand films.

Education

Degrees, certifications, and relevant coursework

Northwood University logoNU

Northwood University

Bachelor of Business Administration, Finance

2017 - 2020

Grade: 3.31/4.00

Bachelor of Administration in Finance with a GPA of 3.31/4.00, including coursework in Marketing, Management, and Economics.

Tech stack

Software and tools used professionally

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