Mallika Rathod

I am a Digital Marketing Specialist with a Bachelor of Commerce degree, specializing in Business. My hands-on experience in social media management, content creation, and performance marketing has allowed me to effectively strategize and execute campaigns across various industries, including F&B, real estate, and lifestyle. I thrive in fast-paced agency environments, where I blend creativity with data-driven strategies to drive brand growth.

At The Digital Wand, I successfully managed the digital presence of notable brands like Dymo Labels, overseeing everything from content planning to community engagement. My proficiency in AI-based tools, such as ChatGPT, has enabled me to streamline content creation processes while maintaining originality and engagement. I am committed to delivering scalable content that resonates with target audiences and enhances brand visibility.

In my previous role at Tvachamrit, I contributed to the brand's social media marketing efforts by creating and scheduling posts, engaging with online communities, and analyzing audience metrics. My ability to coordinate with designers and video editors ensures cohesive brand communication across all digital platforms, ultimately aligning digital activities with overall business goals.