MMMakgabo Masenamela
@makgabomasenamela
Human-centered design leader with over 10 years of experience.
South AfricaWhat I'm looking for
I'm a human-centered design leader with over 10 years of experience, driven by a deep curiosity about people — what motivates their behaviors, shapes their decisions, and defines their needs. I specialize in leading UX and customer experience strategies that not only spark engagement and build meaningful connections, but also deliver measurable business value.
Currently, I serve as a Senior User Experience Design Lead at IQBusiness Consulting, where I oversee complex design projects and collaborate closely with cross-functional teams. My focus is on driving user-centered design excellence and enhancing problem-solving through design thinking methodologies. I have a proven track record of elevating user satisfaction and implementing strategies that optimize product usability.
Throughout my career, I have mentored junior designers and championed accessibility initiatives, ensuring inclusivity for all users. My passion for innovation and collaboration has allowed me to present design concepts to executives, securing buy-in for key projects and driving creativity across teams.
Experience
Work history, roles, and key accomplishments
Senior User Experience Design Lead
IQBusiness Consulting
Feb 2023 - Present (2 years 4 months)
As a Senior User Experience Design Lead, I drive user-centered design excellence, overseeing complex design projects from conception to delivery. I collaborate with cross-functional teams to align design with business goals, implement design thinking methodologies, and enhance user satisfaction through research and innovative solutions.
Senior User Experience Designer
Freethinking Business Consulting
Sep 2021 - Jan 2023 (1 year 4 months)
In my role as a Senior User Experience Designer, I conducted user research to inform design decisions, led the end-to-end design process, and developed wireframes and prototypes. I contributed to Agile delivery and collaborated with cross-functional teams to enhance product usability.
Senior User Experience Specialist
Vodacom
Jun 2018 - Aug 2021 (3 years 2 months)
As a Senior User Experience Specialist, I gathered user requirements and translated them into wireframes and high-fidelity UI designs. I planned and conducted usability testing and collaborated with cross-functional teams to ensure alignment of design intent with technical feasibility.
User Experience Designer
Standard Bank
Feb 2015 - May 2018 (3 years 3 months)
In my position as a User Experience Designer, I assisted in user interviews and usability testing, analyzed research findings, and created wireframes and prototypes. I collaborated with senior designers and participated in Agile processes to ensure design intent was preserved.
Education
Degrees, certifications, and relevant coursework
Wits Business School
Postgraduate Diploma, Business Administration
2021 - 2023
Completed a Postgraduate Diploma in Business Administration, focusing on advanced business management principles and practices.
UTUniversity of Cape Town
Bcom Honours, Information Systems
2014 - 2014
Achieved a Bcom Honours in Information Systems, emphasizing the integration of technology and business processes.
UTUniversity of Cape Town
Bachelor of Science, Computer Science
2010 - 2013
Earned a Bachelor of Science in Computer Science, covering programming, algorithms, and software development.
Dendron Secondary School
NSC Matric
2009 - 2009
Completed NSC Matric, fulfilling the requirements for high school graduation in South Africa.
Tech stack
Software and tools used professionally
Availability
Location
South AfricaAuthorized to work in
Job categories
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