Lucinda Sperry

I am a marketing and economic development professional with deep experience leading county and chamber initiatives, fundraising, and brand strategy. I have a track record of launching campaigns and programs that secure investment and increase organizational visibility.

I led the GroWarrenNow 2.0 campaign, securing $85K+ in private investment, and managed annual grant distributions exceeding $150K to support local entrepreneurs. I also secured a $10,000 Iowa Tourism Grant and expanded chamber membership by 32% while increasing revenue through a new tiered membership system.

As Executive Director and Director of Marketing & Business Development, I modernized operations by implementing online payments, CRM systems, and streamlined application processes, improving administrative efficiency and engagement. I consistently produced high-impact presentations, marketing collateral, and digital campaigns that elevated regional initiatives and events.

I founded and operated a full-service creative agency delivering branding, web design, and digital marketing to public and private clients, including airport and state agencies. I combine strategic communication, project management, and creative direction to deliver measurable community and business outcomes.