Livia Pacheco
@liviapacheco
Social media manager passionate about content creation and audience engagement.
What I'm looking for
As a dedicated Social Media Manager Assistant at HighKey Agency, I have honed my skills in developing and executing organic social media strategies tailored for the aesthetic industry. My role involves crafting engaging content that resonates with target audiences while aligning with business goals. I take pride in my ability to write compelling scripts for platforms like Instagram, TikTok, and YouTube Shorts, focusing on storytelling that captivates viewers.
With a background as a Professional Makeup Artist, I have successfully built an online presence that showcases my services and client transformations. My experience extends to managing paid social campaigns and conducting market analysis at AMC Textil, where I collaborated with influencers to enhance brand visibility in the luxury fashion segment. I thrive in dynamic environments, leveraging AI tools to streamline content production and optimize campaign performance.
Experience
Work history, roles, and key accomplishments
Social Media Manager Assistant
HighKey Agency
Jan 2025 - Present (5 months)
Supported the development and execution of organic social media strategies for aesthetic industry clients, creating content aligned with product offerings and business goals. Wrote and structured viral content scripts for Instagram, TikTok, Reels, and YouTube Shorts, focusing on storytelling and audience engagement. Collaborated with internal teams to ensure content accuracy, brand alignment, and
Professional Makeup Artist
Self Employed
Jan 2009 - Present (16 years 5 months)
Built and managed an online presence through social media, developing content that showcased services and client transformations. Handled client communication, scheduling, and feedback management to ensure high customer satisfaction.
Marketing Analyst (PR focused)
AMC Textil | Skazi e Tufi duek
Jan 2020 - Present (5 years 5 months)
Managed paid social campaigns on Facebook and Instagram, aligning creative content with audience interests and brand objectives. Conducted competitor research and market analysis to inform content strategy and messaging. Coordinated collaborations with influencers and stylists to develop high-quality content that increased visibility in the luxury fashion segment.
Customer Service and Operations Coordinator Outlet
AMC Textil | Skazi
Jan 2018 - Present (7 years 5 months)
Created and managed content for social media platforms, ensuring consistent brand messaging. Maintained customer records and supported marketing campaign tracking. Collaborated with internal teams to align customer service efforts with marketing objectives.
Social Media and Administrative Support
Pitaya Gráfica
Jan 2017 - Present (8 years 5 months)
Managed paid social media campaigns, aligning content with brand positioning. Designed visual assets and supported audience research for targeted campaigns.
Education
Degrees, certifications, and relevant coursework
UNA - BH
Bachelor's Degree, Fashion Marketing and Business
Coursework focused on digital marketing, brand strategy, and audience analysis. This program provided a strong foundation in the business aspects of fashion.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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