Looking for a job

Lina Rocio Hurtado Cendales

@linarociohurtadocend

Workforce Operations Team Lead at Genius Sports automating planning workflows and improving staff assignment quality by 30%.

Colombia

Message

At Genius Sports, I lead a Workforce Management team of 10, scheduling live events and coordinating coverage across teams. I progressed from Analyst to Team Lead in under 18 months.

I designed and deployed automations using Excel/VBA, Power Query, Python, and Monday.com, reducing time spent on secondary tasks by 75% and improving staff assignment quality by 30%.

I mapped and standardized operational processes and SOPs, and built coverage reports and a Power BI error-analysis dashboard to help identify patterns and support corrective action.

Earlier at Genius Sports, I worked in resource planning and live-feed operations. At INVESA, I conducted OEE analysis for the Agro production plant, identifying efficiency gaps and supporting continuous improvement initiatives.

Experience

Work history, roles, and key accomplishments

Current

Resource Distribution & Planning Team Lead

Current

Genius Sports

Nov 2024 - Present (1 year 10 months)

Lead a Workforce Management team of 10, scheduling 8,700–11,000 live events per month with global coverage. Designed automations using Excel/VBA, PowerQuery, Python, and Monday.com, reducing secondary task time by 75% and improving staff assignment quality by 30%.

Workforce Management Team Leadership Process Automation Excel VBA Power Query Python Monday.Com Power BI KPI Tracking SOPs Process Mapping Escalation Management

Resource Distribution & Planning Supervisor

Genius Sports

Sep 2024 - Nov 2024 (2 months)

Supervised daily workforce operations, coordinating staff scheduling and allocation across concurrent live events. Identified and resolved real-time coverage gaps, strengthening operational continuity under high-volume conditions.

Workforce Management Staff Scheduling Real Time Operations Escalation Management Process Standardization Team Supervision

Resource Distribution & Planning Analyst

Genius Sports

Sep 2023 - Sep 2024 (1 year)

Executed daily workforce planning and staff distribution, ensuring full personnel coverage for live events. Monitored scheduling data to proactively detect coverage risks and collaborated cross-functionally to coordinate personnel allocation.

Workforce Planning Staff allocation Scheduling Data monitoring Operational Reporting Cross Functional Collaboration

Live Feed Analyst

Inplay/Genius Sports

Apr 2023 - Sep 2023 (5 months)

Collected and reported real-time data for live sports events across multiple disciplines, maintaining high accuracy under fast-paced conditions. Demonstrated strong attention to detail and reliability in delivering uninterrupted live feed coverage.

Real Time Data Collection Sports Data Attention To Detail Live Operations

Chemical Engineering Intern

INVESA

Sep 2022 - Apr 2023 (7 months)

Conducted OEE (Overall Equipment Effectiveness) analysis for the Agro production plant, identifying efficiency gaps and supporting continuous improvement initiatives.

Overall Equipment Effectiveness (OEE)Continuous Improvement Data Analysis Process Efficiency