Looking for a job

Li Misol Rodriguez

@limisolrodriguez

Message

I create bilingual campaigns and culturally relevant English-Spanish brand messaging for diverse audiences.

United States

Message

What I'm looking for

I'm looking to create bilingual, culturally relevant campaigns and content that connect brands with diverse and U.S. Hispanic audiences through strong storytelling, editorial quality, and strategic collaboration.

At Lowe's, I develop original and transcreated English and Spanish copy for TV, radio, social media, retail promotions, digital advertising, email, and customer-facing communications.

I've built bilingual campaigns for major retail, hospitality, tourism, real estate, and consumer brands, including Lowe's, BCV Social, ViX, Showcase IDX, and eXp Realty. My work has supported more than 130,000 localized webpages and content generating 5.7M monthly organic impressions and 108K+ top-ranking keywords.

Grounded in journalism and editorial leadership, I combine brand storytelling, SEO, copy editing, localization, and cultural insight to make messaging clear, engaging, and relevant for U.S. Hispanic audiences.

Experience

Work history, roles, and key accomplishments

Current

Bilingual Copywriter

Current

Lowe's Companies, Inc.

Jan 2024 - Present (2 years 9 months)

Develops original and transcreated copy for TV, radio, social media, retail promotions, digital advertising, email, and customer-facing communications. Collaborates with designers, marketers, and stakeholders to shape messaging from concept through final execution.