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Leony Jardine

@leonyjardine

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Content and social media marketer at REPLUG who grew LinkedIn-referred website traffic 114% month over month.

Indonesia

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At REPLUG, I led LinkedIn strategy for the company page and founders, growing LinkedIn-referred website traffic 114% month over month in August 2026. I also turned app industry research into content optimized for SEO, AEO and GEO, and segmented 3,700+ HubSpot contacts to track lead progress.

Previously, at PT Chandra Asri Pacific Tbk, I partnered with the SEO team to rank 12 target keywords on Google's first page and drive 40,000 organic clicks a year. At Garmin, I grew social reach by 63% and engagement by 160%; at China Airlines, I grew social media followers by 300% in 2018.

Experience

Work history, roles, and key accomplishments

Content & Inbound Marketing Manager

REPLUG

Jul 2026 - Sep 2026 (2 months)

Led LinkedIn strategy and execution for the company page and founders to build thought leadership and generate inbound leads. Grew LinkedIn-referred website traffic by 114% month-over-month and increased search appearances by 35% and engagement by 87%.

LinkedIn marketing Content Strategy SEO AEO GEO HubSpot Marketing Automation Content Repurposing Market Research AI Tools Remote Collaboration

Social Media & Digital Manager

PT Chandra Asri Pacific Tbk

Jun 2024 - Jun 2026 (2 years)

Managed brand and subsidiary websites with development, SEO and design teams, overseeing UI/UX and content strategy. Grew B2B TikTok account by 88% in followers and 514% in views, and increased LinkedIn organic impressions by 123%.

Social Media Marketing SEO SEMrush Ahrefs Google Search Console AI Tools Content Strategy TikTok LinkedIn Instagram Sprout Social Hootsuite Crisis Communications

Social Media & Digital Manager

Garmin

Oct 2022 - May 2024 (1 year 7 months)

Grew social media reach by 63%, engagement by 160% and Instagram followers by 27% through data-driven strategy and community building. Managed 440,000+ community messages with zero complaints and coordinated KOL partnerships.

Social Media Marketing Community Management SEO Google Analytics Rival IQ Performance Marketing A B Testing Landing Page Optimization KOL Management

Marketing Communication

China Airlines

Sep 2018 - Oct 2022 (4 years 1 month)

Grew social media followers by 300% in 2018 and maintained growth through the pandemic. Built partnerships with international and domestic partners and managed KOL relationships to grow brand visibility.

Social Media Marketing Partnership Management KOL Management Event Planning Campaign Management

Education

Degrees, certifications, and relevant coursework

LSPR Communication and Business Institute

Bachelor of Communication, Marketing Communication

2017 - 2021

Bachelor of Communication with a major in Marketing Communication from LSPR Communication and Business Institute, Jakarta, Indonesia, from 2017 to 2021.