Kaushik Haldar

Delivered enterprise analytics consulting and instructor-led training engagements for E&Y, covering Adobe Analytics, Customer Journey Analytics, Adobe Experience Platform and Adobe Journey Optimizer. Advised enterprise learners and teams on analytics concepts, reporting, measurement, stakeholder communication and analytics project management.

Led a high-risk GA4 and Looker Studio reporting migration for MUFG, protecting continuity and accuracy of business-critical digital reporting during a platform transition. Managed marketing analytics support for a global retail client, translating customer and marketing interaction data into insights across path-to-conversion, ad-frequency, audience-overlap, add-to-cart and time-to-conversion use

Managed a team of analysts delivering an enterprise digital analytics program for Cox Mobile, with responsibility for people management, delivery planning, mentoring and quality standards. Coordinated project planning, sprint activities, release coordination and User Acceptance Testing (UAT), working across analytics and technology stakeholders.

Managed reporting and insights activities for major travel and cruise clients, overseeing large-scale reporting, performance measurement and conversion-funnel analysis. Supported a global sportswear and retail client with campaign performance evaluation, experimentation and A/B testing analysis across digital channels.

Served as an analytics subject matter expert, advising clients on measurement, reporting and digital analytics requirements. Analyzed large datasets and developed business and management dashboards supporting performance monitoring and decision-making.

Led presales and RFP support for digital analytics engagements, working with client-facing teams to understand business requirements and shape service proposals. Prepared proposals, presentations and client discussion materials, communicating analytics capabilities, delivery approaches and proposed solutions to stakeholders.

Managed reporting operations for the Nokia Ovi Store account, delivering regular digital performance reporting, campaign measurement and insights. Supported digital campaign measurement and analysis, helping stakeholders understand performance trends and customer behavior.

Led the knowledge transition of digital analytics and collections operations from the US to India for E*Trade Financial, partnering with US stakeholders to establish offshore delivery, documentation standards and governance processes. Managed Skip Trace and Private Label Credit Card (PLCC) Collections operations, supporting the evolution from process-driven operations toward an analytics-led opera

Executive Program in General Management from the Indian Institute of Management Calcutta from 2010 to 2011.

Diploma in Web Development from NIIT University from 2000 to 2001.

Bachelor of Commerce from St. Xavier's College, Calcutta University from 1995 to 1998.