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Lauren Minihane

@laurenminihane

Media Coordinator at Customedia who managed cross-channel advertising campaigns and turned performance data into client insights.

Australia
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At Customedia, I presented client findings and shared weekly reporting on data analytics, trends, and insights. I also supported Account Managers with brand strategy and contributed to media plans and media buying.

As a Media Coordinator, I managed advertising campaigns across Meta, TikTok, Google, TV, radio, and social media. I built and launched campaigns, tracked budgets, and analysed performance data to prepare client reports with recommendations.

I studied Media Studies and International Relations at The University of Sydney, where I achieved a Distinction Average and received a Global Mobility Scholarship. I also completed an exchange program at University of Copenhagen.

Experience

Work history, roles, and key accomplishments

PP

All Roles and Locations

Pocket Pizza

Nov 2020 - Jun 2024 (3 years 7 months)

Delivered friendly and efficient customer service in a fast-paced hospitality environment. Worked across all front-of-house roles including waitressing, bartending, hosting, service flow management, and food delivery.

HC

Academic Tutor - 'HSC Coach'

HSC Coworks

Jan 2019 - Jun 2020 (1 year 5 months)

Assisted students with assignments, creating personalized study schedules, setting goals, and providing feedback on essays. Collaborated with fellow coaches to deliver consistent student support.

Education

Degrees, certifications, and relevant coursework

TS

The University of Sydney

Bachelor of Arts/Advanced Studies, Media Studies and International Relations

2019 - 2023

Grade: Distinction Average

Activities and societies: Global Mobility Scholarship Recipient

Pursued a Bachelor of Arts/Advanced Studies with a double major in Media Studies and International Relations, achieving a Distinction Average and receiving a Global Mobility Scholarship.

UC

University of Copenhagen

Exchange Program, Media, International Relations & Politics

2022 - 2022

Participated in a university exchange program with coursework in Media, International Relations, and Politics.

WS

Wenona School

High School Diploma, General Studies

2012 - 2018

Grade: ATAR 98.35

Activities and societies: All-round Achiever, Academic Merit in English Advanced, English Extension, Modern History, History Extension, Visual Arts, Mathematics

Completed secondary education with an ATAR of 98.35, achieving All-round Achiever status and academic merit in multiple subjects.

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