Open to opportunities

Larissa Reis

@larissareis

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Senior pricing analyst driving revenue growth through pricing governance and RGM insights.

Brazil

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What I'm looking for

I’m looking for a pricing or revenue growth role where I can own pricing governance, build decision-ready dashboards in Power BI, and use market/competitive and elasticity insights to improve revenue and profitability.

I help Eletromidia set discount, margin, profitability, and Joint Business Plan decisions by owning pricing governance for ~25 price lists and commercial policies.

At Dasa, I was the pricing subject-matter expert for Delboni, Salomão Zoppi, Lavoisier, and São Paulo regional brands—running market, competitive, and price elasticity analyses and producing Price-Volume-Mix indicators for senior leadership.

Previously at Colgate-Palmolive, I managed price architecture for 500+ SKUs using Nielsen, Scanntech, and Neogrid data, standardised core/promotional/special lines, and built a Power BI pricing recommendation tool to replace a manual Excel process.

Experience

Work history, roles, and key accomplishments

Current

Senior Pricing Analyst

Current

Eletromidia

Apr 2025 - Present (1 year 4 months)

Partner with Commercial, Finance and Strategic Planning teams on discount, margin, profitability and Joint Business Plan analyses. Own pricing governance for approximately 25 pricelists and related commercial policies.

Power BI SQL SAP ERP Nielsen Neogrid Strategic Pricing Revenue Optimization Portfolio Management Profitability Analysis Business Partnering

Senior Pricing Analyst

Dasa

May 2024 - Apr 2025 (11 months)

Served as the pricing subject-matter expert for the Delboni, Salomão Zoppi, Lavoisier and São Paulo regional brands. Conducted market, competitive and price elasticity analyses to develop strategic pricing recommendations.

Power BI SQL SAP ERP Nielsen Neogrid Strategic Pricing Revenue Optimization Portfolio Management Profitability Analysis Business Partnering

Revenue Growth Management Analyst

Colgate-Palmolive

Nov 2022 - May 2024 (1 year 6 months)

Managed price architecture analyses for a portfolio of more than 500 SKUs, supporting Marketing, Trade Marketing, Commercial and Finance decisions. Supported price review cycles and the Sales & Operations Planning process.