Kinura Nanayakkara
@kinurananayakkara
I lead trade marketing systems transformation, blending technology, branding, and creative leadership.
What I'm looking for
I’m an Experience Executive driving system transformation at the intersection of commercial strategy and technology, improving efficiency and enabling data-driven decisions while ensuring compliance. Most notably, I’m leading the rollout of a global Sales Force Automation (SFA) platform, replacing a 10+ year legacy system to improve sales visibility, field efficiency, and reporting accuracy.
Previously, I strengthened EFL Global’s brand presence across 39 countries as a Brand Associate, acting as a central liaison to keep brand alignment, consistency, and compliance at scale. I also built end-to-end marketing operations as the company’s first Marketing Officer, establishing foundational marketing processes and integrating marketing efforts across departments.
Alongside business work, I bring creative leadership as Founder & Artistic Director of PROSCENIUM PICTURES and Art Director at COLD Theatre, where I direct production workflows and support workshops while collaborating on media production, script writing, theatre production, and music composition.
Experience
Work history, roles, and key accomplishments
Trade Marketing Systems Exec
Ceylon Tobacco Company PLC
Aug 2025 - Present (11 months)
Led system transformation and rollout of a global Sales Force Automation (SFA) platform, replacing a 10+ year legacy system to improve sales visibility and reporting accuracy. Drove end-to-end project execution while aligning stakeholders to global standards and ensuring compliance.
Founder & Artistic Director
Proscenium Pictures
Jan 2024 - Present (2 years 6 months)
Founded and leads Proscenium Pictures, producing creative works across media production, script writing, theatre production, and music composition. Collaborates with other producers on local and international creative productions.
Art Director
COLD Theatre 7
Jun 2022 - Present (4 years 1 month)
Directed the creative process for an English drama theatre company and contributed to multiple productions. Also conducted workshops and supported end-to-end production activities.
Brand Associate
EFL Global
Mar 2024 - Feb 2025 (11 months)
Supported brand presence across multiple markets by acting as a central liaison between global teams and stakeholders. Conducted brand audits and helped drive change management to ensure consistency and compliance at scale.
Marketing Associate
Convogrid AI
Jun 2023 - Feb 2024 (8 months)
Served as the company’s first Marketing Officer, running end-to-end marketing operations. Established foundational marketing processes and led strategic initiatives to integrate marketing efforts across departments.
Creative Marketing Intern
WSO2
Jun 2022 - Jun 2023 (1 year)
Contributed to end-to-end creative marketing activities, including web design and graphic design, to support global brand presence. Helped revamp the corporate website and supported a company-wide brand refresh.
Education
Degrees, certifications, and relevant coursework
University of Colombo
Master of Information Systems Management (MISM), Information Systems Management
2026 - 2028
Activities and societies: Faculty of Graduate Studies batch representative (2026/2028).
Pursuing a Master’s degree in Information Systems Management at the University of Colombo (2026–2028).
Northwood University
Bachelor of Business Administration (BBA), Management Information Systems
2019 - 2023
Grade: Cum laude; 3.59/4 GPA
Completed a BBA in Management Information Systems at Northwood University (2019–2023), graduating cum laude with a 3.59/4 GPA.
Lyceum International School
G.C.E. Ordinary Levels, General Certificate of Education (Ordinary Level)
2015 - 2018
Completed G.C.E. Ordinary Levels at Lyceum International School as part of the Cambridge education curriculum (2015–2018).
Leighton Park International School, Colombo 07
2007 - 2015
Attended Leighton Park International School in Colombo 07 (2007–2015).
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
proscenium.picturesPortfolio
coldtheatre7.comJob categories
Skills
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