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khyati bhutani

@khyatibhutani

Brand strategist, 2.5 yrs at Schbang on Prime Video India (SOV, competitive analysis). Earlier media planning at Omnicom. Seeking remote roles.

India

Message

What I'm looking for

I'm looking to build data-informed brand, media, and digital marketing strategies, collaborate with teams and partners, and create impactful campaigns that improve content visibility and business outcomes.

At Schbang, I support Amazon Prime Video India’s Living Room Division by tracking on-device promotions across partner brands, analyzing share of voice, and improving title visibility through data-led insights.

I’ve also planned and executed digital media campaigns for Audi, Porsche, and Singapore Airlines at Omnicom Media Group, while building hands-on experience in lead generation, paid social, content, and CRM at ExaltLink.

Experience

Work history, roles, and key accomplishments

Brand Solution Strategist

Schbang

Oct 2023 - Apr 2026 (2 years 6 months)

Key responsibilities:

Amazon Prime Video India: Living Room Division

1) Monitor and track on-device promotions across multiple partner brands (Stakeholders of Amazon Prime Video) to ensure effective execution and maximize visibility.
2) Analyze Share of Voice (SOV) for Prime Video titles, comparing performance against individual competitors across partner brands.
3) Utilize data-driven insights

Digital Media Planning - Management Trainee

Omnicom Media Group India

Aug 2023 - Oct 2023 (2 months)

1) Attended board and executive committee meetings, leading to the board's adoption of an action plan. 2) Managed the work of top automobile giants like Audi & Porsche.
3) Giving creative solutions to clients for the execution of their campaigns and increasing sales as well.
4) Handled execution of top Arline Singapore Airlines as well.
5) Partner with the other vendors to smoothly execute the cam

Digital Marketing Intern

ExaltLink

Jan 2023 - May 2023 (4 months)

1. Running and optimizing WhatsApp lead generation campaigns
2. Creating and managing LinkedIn ad campaigns to generate leads for the services
3. Create copy for the company's social and professional media platforms, including Facebook,
4. WhatsApp, and LinkedIn
5. Conducting sales outreach via phone
6. In-depth market analysis and research
7. Writing ad copies
8. Creating and ideating social me

Social Media Marketing Intern

Aashman Foundation

Sep 2022 - Oct 2022 (1 month)

Worked with the Social Media Marketing Team to campaign for the NGO’s causes and to spread awareness about helping underprivileged children and widowed women from single income families who find it difficult to earn a living.