Open to opportunities

Khan Mohsin

@khanmohsin

Data-driven Google Ads & performance marketing specialist delivering measurable growth through precise tracking and optimization.

Bangladesh

Message

What I'm looking for

I’m looking for a performance-focused team where I can own Google Ads and analytics end-to-end—strong tracking in GA4/GTM, thoughtful bidding and targeting, and clear reporting that ties results to business outcomes.

I’m a performance-driven Google Ads specialist with 100+ client projects delivered across Search, Display, Retargeting, and Shopping campaigns. I set up, optimize, and report on multi-campaign accounts for agencies and DTC brands in competitive verticals.

My focus is always measurement first: I set up conversion tracking using GA4 and Google Tag Manager, and I continuously improve attribution with Google Enhanced Conversions and Meta CAPI. That gives clients reliable ROAS and CPA reporting, plus the confidence to scale spend.

From day one, I build campaign structures that reduce wasted spend and support business outcomes—keyword research, ad copy, bidding strategy, audience layering, negative keywords, and reporting cadences. I’ve also worked closely with web teams to improve landing page relevance and performance, supporting better Ad Rank and lower CPCs.

Experience

Work history, roles, and key accomplishments

Current

Google Ads & Analytics Specialist

Current

KhanUPX

Jan 2021 - Present (5 years 4 months)

Planned, launched, and optimized Google Ads (Search, Display, Retargeting, Shopping, PMax) for 100+ clients across tourism, eCommerce, SaaS, and local services, reducing wasted spend by an average of 25–35% within the first 60 days. Built GA4+GTM conversion tracking and implemented CAPI/Enhanced Conversions to improve attribution, producing client reports and optimization recommendations on weekly

Google Ads GA4 Google Tag Manager Conversion Tracking A B Testing