Kenichi Edbert Yauwanta
@kenichiedbert
Dynamic marketing strategist with expertise in audience growth and campaigns.
What I'm looking for
I am a dynamic marketing professional with a strong background in campaign management and audience engagement. My expertise lies in leveraging data analytics to improve retention and optimize ROI across various industries. I thrive in fast-paced environments and have a proven ability to collaborate with cross-functional teams to drive measurable results.
During my tenure at Confiction Labs, I successfully designed and executed multi-channel marketing strategies that led to a remarkable 110,000 downloads for the RIFTSTORM alpha playtest within two weeks. My efforts in analyzing user behavior and implementing retention strategies resulted in impressive retention rates, showcasing my commitment to enhancing user experience and engagement.
With experience in community management and digital advertising, I have effectively represented brands at major events like PAX East and Gamescom, establishing valuable connections with key partners. My skills in CRM tools and performance analytics have enabled me to execute targeted campaigns that resonate with audiences, ultimately driving growth and success for the brands I work with.
Experience
Work history, roles, and key accomplishments
Community & Events Manager
Confiction Labs
Jan 2022 - Jan 2025 (3 years)
Designed and executed multi-channel marketing strategies for the RIFTSTORM alpha playtest, achieving significant downloads and retention rates. Represented the company at major gaming events and coordinated with marketing partners to enhance campaign effectiveness.
Marketing Coordinator
BIG Mall Samarinda
Dec 2020 - Jul 2022 (1 year 7 months)
Oversaw leasing and event promotion, executing promotional events that increased foot traffic. Implemented digital marketing initiatives and maintained strong relationships with tenants to ensure satisfaction and successful partnerships.
Media Buyer
Content Mogul
Jun 2021 - Jul 2021 (1 month)
Planned and executed advertising campaigns for clients in various industries, utilizing Facebook Ads Manager for optimization and improving ROI. Developed engaging campaign creatives and documented strategies for team collaboration.
Education
Degrees, certifications, and relevant coursework
Murdoch University
Bachelor of Business, Business Management
Bachelor of Business with a major in Business Management, focusing on the principles of business operations, management strategies, and organizational behavior.
Kaplan Higher Education Academy
Diploma in Information Technology, Information Technology
Diploma in Information Technology, covering essential IT skills, programming, and systems management to prepare students for careers in technology.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Interested in hiring Kenichi Edbert?
You can contact Kenichi Edbert and 90k+ other talented remote workers on Himalayas.
Message Kenichi EdbertFind your dream job
Sign up now and join over 85,000 remote workers who receive personalized job alerts, curated job matches, and more for free!
