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Kelly Villa

@kellyvilla

Marketing specialist at HRDelivered who built HRDMarkets and Staffing Delivered websites and creates campaigns, content, and brand assets.

United States

Message

At HRDelivered, I built the HRDMarkets and Staffing Delivered websites in WordPress Divi, and I create content and run marketing campaigns across social media, email, and paid ads. I also produce podcast episodes for Spotify and YouTube.

My work spans digital marketing, e-commerce design, and graphic design, from developing visual identities for Coollective Plants to creating brand assets for clients. At Builderall, I managed, trained, and mentored an international team of 50 while supporting customers and improving internal support processes.

Experience

Work history, roles, and key accomplishments

Current

Marketing Specialist

Current

HRDelivered

Nov 2023 - Present (2 years 11 months)

- Social Media Management: Plan, create, and schedule content for HRDelivered and its branches using Notion for planning, CoSchedule for scheduling, and Campaign URL Builder for tracking conversions.

- Marketing Campaigns: Support and execute multi-channel initiatives to promote services and brand awareness.

- Email Marketing & Newsletters: Write, design, and manage newsletters using BeeFree and

Marketing Manager

IndieBox INC

Jul 2023 - Nov 2023 (4 months)

- Created engaging content across platforms to strengthen brand presence.

- Wrote and designed newsletters announcing new merch and promotions.

- Promoted indie game merchandise through giveaways, events, and promotions.

- Organized free-play console setups featuring different indie games daily, using these features as key attractions to drive store visits and support in-store sales.

- Monitor

Social Media Marketing Manager & e-Commerce Designer

Coollective Plants

Jan 2023 - Jul 2023 (6 months)

- Developed visual identity and promotional graphics to elevate brand image for a leading rare and exotic plant nursery eCommerce business.

- Designed and maintained company and sister websites; optimized SEO and seasonal campaigns to boost traffic and conversions.

- Planned and executed targeted marketing campaigns across social media, email (Mailchimp), and paid ads (Google, Instagram); monito

Customer Service Specialist

Housecall Pro

Mar 2022 - Jan 2023 (10 months)

- Customer Service Representative for an all-in-one solution for home service businesses
- First point of contact with clients to resolve Pro issues with limited information.
- Troubleshooting issues and providing assistance to a broad base of customers.
- Recommending improvements to Pros’ current workflows and providing relevant knowledge of how the software works.
- Providing Pros with best pra

Technical Support Supervisor

Builderall

Oct 2017 - Feb 2022 (4 years 4 months)

- Technical Support Supervisor for a multifarious digital marketing platform with a large international clientele, with various online tools ranging from website builders to digital marketing apps.
- Providing clients with design support: website layout improvement, general design and understanding of web elements.
- Designing material for internal team use, such as: educational training videos; p

Graphic Design Artist

Asociación Maracaibo Kendo-Iaido Dojo

Jan 2015 - Oct 2017 (2 years 9 months)

- Creating social media content for Instagram and Facebook feed.
- Creating art illustrations and posters for important events and promotional purposes.
- Designing certificates for course completion for students based on their ranking.

Graphic Designer

Data Web C.A.

Sep 2015 - Jun 2016 (9 months)

- Conceptualizing brand identity based on customer's industry, clientele and requirements.
- Creating logo concepts, layouts, business cards, brochures, and more.
- Collaborating with other web developers to create website templates, according to client briefing.