Keevah McCarty

I am a versatile content specialist with extensive experience in photography, videography, and social media strategy, working freelance and in-house to deliver compelling visual storytelling. I have produced work for brands including Ralph Lauren, Malbon Golf, and Taste Salud, and managed more than 60 weddings and numerous branded events.

As a senior social media manager and lead videographer, I increased engagement by 60% and helped grow followings from 50,000 to 500,000 through creative content, influencer relationship-building, and data-driven marketing. I blend traditional creative tools with AI tooling to develop on-trend campaigns and long-form editorial content as well as social-first edits.

I seek to contribute my skills in videography, photography, brand development, and marketing strategy to a dynamic team, bringing a collaborative, results-oriented approach and hands-on experience across campaign concepting, execution, and performance optimization.