Kaylin Zeuske

I support early-stage founders in women's health make better product decisions. Visit: www.zeuske.com

Schedule a discovery call to learn more about how we could work together: https://calendly.com/kaylinzeuske/30min

* How do you tie your product performance to business outcomes?
* Who are your customers?
* How do you learn from your customers and use AI to test product ideas faster?
* How do y

Led product management, user research, user experience, and software development. Member of the leadership team.

First product hire. Led product management and user research across physical, digital, and data products, including digital technology, working with the internal team (<15), contractors, agencies, investors, advisors, and board members.

DTC | Healthtech | Women's Health | Medical Device | Wearables | Data

Time to reflect and rejuvenate for my next role. I enjoyed spending time with family and friends, traveling, studying (WSET Level 2) and serving wine at my favorite wine bar, KASK.

Pioneering product leadership role to build and lead global data and analytics product department. Built and delivered data products that spanned use cases in consumer insights, digital advertising, retail analytics, and scientific research and ultimately led to personalized pet health and delivering a better world for pets.

My proudest accomplishments:

* Recruited and built team from scratch,

Investigated why connecting Kinship and all Mars Petcare data assets could unlock new value for pet owners with the potential to reach millions pet owners and improve care of pets.

My proudest accomplishment:

* Built a prototype to demonstrate how a digital pet profile can help pet owners, clinicians, researchers, and marketers provide better care for pets through a connected, accessible, and

Led data product management to build data products and human mobility insights.

My proudest accomplishment:

* Developed a Minimum Viable Product (MVP) through product discovery, enabling Unacast to break into new industries and tap into a $2 billion market

Selected for the Unacast Strategic Steering Committee and Data Ethics Committee.

Unacast defines Human Mobility as the understanding of h

Worked as Senior Product Manager at Unacast.

Product manager for syndicated products providing insights on what a panel of people are watching.

TVision, an adtech startup, is the leader in TV performance metrics - delivering real-time performance metrics for marketing effectiveness and efficiency using computer vision to measure what people are watching on TV.

B2B | adtech | data | insights

Transitioned from data science lead to product lead for the Analyze section of the Nielsen Marketing Cloud, which provides real-time campaign optimization reports to Nielsen clients.

My proudest accomplishments:

* Led the rebuild and expansion of real-time campaign optimization reports, reinstating trust in the product and making the product scalable, saving 25 days of manually processing per

Within the Analytic Solutions team on the Data Science team, I had 3 areas of focus:

* Data Science lead for Nielsen Marketing Cloud In-Flight Analytics, real-time campaign analytics reporting.
* Managed delivery of custom lookalike modeling solutions to clients.
* Project Manager for projects that span across Data Science teams, including development of machine learning models.

eXelate, a Niel

Joined as a generalist working across operations, marketing, investing, product development, client services, and business development.
* created SOP for opening and investing client accounts
* created marketing materials including investment one sheeters and email marketing templates
* ran user research to make the product easier to understand
* worked with other fintech companies to find areas

I was on an internal team that focused on developing investment models by conceptualizing and researching quantitative approaches to address key investment issues and worked with client-facing consulting group to create custom modeling solutions.

My proudest accomplishment:

* Led the change in how we address incoming questions from the client-facing teams, leading to reducing time spent understa

Sold test to and partnered with doctors, nurses, and lab personnel to implement the AmniSure® Test in hospitals across the US. Adoption of the test provided doctors with the ability to detect premature rupture of membranes with accuracy that rivals the gold standard, indigo carmine test, and patients with a safer, less invasive experience and results more quickly.

My proudest accomplishment:

*

Worked as Market Risk Management Intern at State Street Corporation.

Aug 2026

Dec 2023

Dec 2022