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Karim Muhammad ZaheerKZ
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Karim Muhammad Zaheer

@karimmuhammadzaheer

Social Media Specialist using AI-driven content and analytics to grow brands and convert leads.

Pakistan
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What I'm looking for

I’m looking for a role where I can own multi-channel social strategy, streamline content using AI tools, and drive data-backed growth—turning communities into qualified leads and repeat customers.

I’m a results-driven Social Media Specialist with over 5 years of digital marketing experience, leading cross-functional teams and building online communities from scratch. I combine content strategy, community management, and performance marketing to create growth that’s measurable.

I’ve served 300+ global clients—supporting brands across the US, UK, Europe, Australia, and the Middle East—using AI tools like ChatGPT and Gemini alongside platforms such as Meta Business Suite and Canva. My work centers on optimizing content workflows and improving customer acquisition through data-driven decisions.

In my recent roles, I led a 5-member digital creative team and executed end-to-end strategies for startups. I helped a startup restaurant chain build regional visibility through influencer marketing and community collaborations, enrolled 400+ students via high-converting campaigns, and launched a bike touring company that generated 5+ full tour groups.

I also managed multi-platform short-form content strategies and community engagement for travel brands, driving 30+ group tours and 60+ individual bookings. I enjoy working closely with design, marketing, and operations teams to ensure brand consistency, capture real-world assets, and turn them into high-performing social storytelling.

Experience

Work history, roles, and key accomplishments

FI
Current

Freelance Digital Marketer

Jan 2019 - Present (7 years 6 months)

Provided end-to-end social media marketing and content strategy to 300+ international clients. Delivered tailored social media campaigns, market research and social listening, and data-backed performance optimizations to improve audience retention and customer acquisition.

BG

Digital & Social Media Lead

Beyond Future Group

Jun 2024 - Aug 2025 (1 year 2 months)

Led a 5-member digital creative team to oversee multi-channel social media and digital operations. Directed influencer/community-driven and performance marketing campaigns that enrolled 400+ students and generated 5+ full tour groups.

GT

Social Media Manager

Gypsy Traces and Tours

May 2023 - Dec 2023 (7 months)

Managed social media and marketing, including content calendar planning, organic outreach, and influencer partnerships to increase brand visibility. Created short-form video/visual content strategies that generated inbound leads converting into 30+ group tours and 60+ individual bookings.

FP

Digital Marketing & Social Media Lead

Franski Enterprise SMC Pvt.

Feb 2022 - Mar 2023 (1 year 1 month)

Built and managed a digital marketing department from scratch, establishing brand identity and multi-channel online presence. Led a cross-functional marketing team to acquire 20+ corporate clients through targeted inbound marketing and strategic outreach.

Education

Degrees, certifications, and relevant coursework

National Defence University, Islamabad logoNI

National Defence University, Islamabad

Bachelor of Public Policy, Public Policy

2017 - 2021

Grade: GPA: 3.2

Earned a Bachelor of Public Policy at NDU, Islamabad (2017–2021), achieving a GPA of 3.2.

AG

Aga Khan Higher Secondary School, Gilgit

High School Diploma

2012 - 2014

Completed high school at Aga Khan Higher Secondary School in Gilgit (2012–2014).

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