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Kamal SoomroKS
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Kamal Soomro

@kamalsoomro

Marketing professional who builds brand growth through data-led ATL/BTL and performance campaigns.

Pakistan
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What I'm looking for

I’m looking for a marketing role where I can own brand strategy and execute integrated ATL/BTL + performance campaigns. I want a team that values measurable growth, creative direction, and cross-channel execution, with room to build and scale.

I’m a results-driven marketing professional with 3+ years of hands-on experience managing multi-million dollar brands across real estate, agritech, e-commerce, and apparel. I ideate, strategize, and oversee execution of ATL & BTL campaigns and digital performance work to drive measurable brand growth.

Most recently, as a Senior Account Executive at Digital Eggheads, I acted as a sole strategist for high-profile brand accounts—owning brand strategy, creative direction, and cross-platform execution across Meta, Google, Pinterest, LinkedIn, Twitter/X, and Reddit. I delivered 500% engagement growth within 3 months for key accounts, and led full campaign ownership from ideation through execution oversight.

Earlier, I co-founded Onefiive to manage a DFY Amazon wholesale store management agency, where I led client acquisition, onboarding, strategy, account management, and operational execution, including P&L tracking and vendor relationships. I also built a seasonal apparel brand (Hoodcrest) end-to-end, and I’m continuing to combine brand thinking with practical, team-executable marketing systems.

Experience

Work history, roles, and key accomplishments

DE
Current

Business Development Associate

Digital Eggheads

Mar 2026 - Present (3 months)

Generated white-label client leads using outbound and inbound prospecting, contributing to approximately PKR 100,000 in passive monthly commission revenue. Built BD pipeline assets including proposal strategies and pitch decks for US agency partnership opportunities.

Education

Degrees, certifications, and relevant coursework

Sukkur IBA University logoSU

Sukkur IBA University

Bachelor of Business Administration, Marketing

2019 - 2023

Grade: 2.91/4.0

Earned a BBA in Marketing at Sukkur IBA University (AACSB accredited), graduating with a 2.91/4.0 GPA and coursework in consumer behavior, brand and sales management, digital marketing, and advertising management.

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