Kamal Soomro
@kamalsoomro
Marketing professional who builds brand growth through data-led ATL/BTL and performance campaigns.
What I'm looking for
I’m a results-driven marketing professional with 3+ years of hands-on experience managing multi-million dollar brands across real estate, agritech, e-commerce, and apparel. I ideate, strategize, and oversee execution of ATL & BTL campaigns and digital performance work to drive measurable brand growth.
Most recently, as a Senior Account Executive at Digital Eggheads, I acted as a sole strategist for high-profile brand accounts—owning brand strategy, creative direction, and cross-platform execution across Meta, Google, Pinterest, LinkedIn, Twitter/X, and Reddit. I delivered 500% engagement growth within 3 months for key accounts, and led full campaign ownership from ideation through execution oversight.
Earlier, I co-founded Onefiive to manage a DFY Amazon wholesale store management agency, where I led client acquisition, onboarding, strategy, account management, and operational execution, including P&L tracking and vendor relationships. I also built a seasonal apparel brand (Hoodcrest) end-to-end, and I’m continuing to combine brand thinking with practical, team-executable marketing systems.
Experience
Work history, roles, and key accomplishments
Business Development Associate
Digital Eggheads
Mar 2026 - Present (3 months)
Generated white-label client leads using outbound and inbound prospecting, contributing to approximately PKR 100,000 in passive monthly commission revenue. Built BD pipeline assets including proposal strategies and pitch decks for US agency partnership opportunities.
Senior Account Executive
Digital Eggheads
Mar 2024 - Mar 2026 (2 years)
Sole strategist for high-profile brand accounts in real estate, agritech, baby apparel, and e-commerce, leading ATL and BTL campaign ideation through execution oversight. Delivered 500% engagement growth within the first 3 months across key accounts.
Co-Founder & Operations Head
Onefiive
Jan 2021 - Jan 2023 (2 years)
Co-founded and operated an Amazon wholesale store management agency, managing client acquisition, onboarding, strategy, and day-to-day account performance. Oversaw P&L tracking, financial management, vendor relationships, and internal staff operations.
Education
Degrees, certifications, and relevant coursework
Sukkur IBA University
Bachelor of Business Administration, Marketing
2019 - 2023
Grade: 2.91/4.0
Earned a BBA in Marketing at Sukkur IBA University (AACSB accredited), graduating with a 2.91/4.0 GPA and coursework in consumer behavior, brand and sales management, digital marketing, and advertising management.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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