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Julie Owino

@julieowino

Communications and advocacy executive at Irvine Partners, who grew regional media mentions for Google, Spotify, and Uber by 40%.

Kenya

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What I'm looking for

I’m seeking an in-house Communications & Advocacy Director role within the international development sector, focused on strategic communications and policy positioning, multi-stakeholder governance, and remote cross-border campaign execution.

At Irvine Partners, I direct executive communications strategies for tech and social impact accounts across East African markets. I’ve elevated brand authority by 25% through targeted media relations and advised senior leaders on reputation and policy advocacy.

As Senior Account Manager at Irvine Partners, I executed communications programmes for Google, Spotify, and Uber, increasing regional media mentions by 40% within three months. I also authored policy briefs and advocacy pieces that positioned client executives as sector thought leaders.

At Hill & Knowlton Strategies, I led multi-channel PR strategies for Coca-Cola, Oracle, and Stanchart Marathon, improving brand sentiment metrics by 22%. I developed public affairs strategies with targeted policy research and strengthened alliances with NGOs and government agencies.

At Pangea Trust, I overhauled brand positioning across African startup ecosystems, growing digital audiences and newsletter subscribers by 60% in four months. Earlier, I reported for Capital FM Kenya and KTN News and worked as a Producer & Presenter at Y254 TV.

Experience

Work history, roles, and key accomplishments

Current

Account Director

Current

Irvine Partners

Mar 2026 - Present (7 months)

Directed executive communications strategies across East African markets for high-profile tech and social impact accounts, elevating brand authority by 25% through targeted media relations. Advised senior leadership on reputational positioning, crisis mitigation, and policy advocacy.

Strategic Communications Media Relations Crisis Management Policy Advocacy Reputation Management Stakeholder Engagement Campaign Optimization Performance Analytics Digital Communication Content Strategy Risk Management Audience Profiling Print Distribution Editorial Planning Partnership Management Channel Strategy Impact Measurement Issue Remediation Executive Advisory

Senior Account Manager

Irvine Partners

Mar 2024 - Mar 2026 (2 years)

Executed strategic communications programmes for key global brands including Google, Spotify, and Uber, increasing regional media mentions by 40% within three months. Authored opinion pieces, policy briefs, and advocacy position papers, positioning client executives as thought leaders.

Strategic Communications Media Relations Policy Advocacy Public Affairs Stakeholder Engagement Content Strategy Print Distribution Editorial Planning Performance Analytics Risk Management Audience Profiling Copywriting Strategy Channel Strategy Impact Measurement Issue Remediation

Account Manager

Hill & Knowlton Strategies

Jun 2022 - Feb 2024 (1 year 8 months)

Led multi-channel PR strategies for major accounts including Coca-Cola, Oracle, and Stanchart Marathon, improving brand sentiment metrics by 22%. Designed evidence-based public affairs strategies and managed senior client relationships across six key enterprise accounts.

Strategic Communications Media Relations Public Affairs Policy Advocacy Stakeholder Engagement Campaign Optimization Performance Analytics Content Strategy Risk Management Partnership Management Channel Strategy Impact Measurement Issue Remediation

Communications Lead

Pangea Trust

Oct 2021 - Apr 2022 (6 months)

Overhauled organisational brand positioning across African startup ecosystems, growing digital audience numbers and newsletter subscribers by 60% in four months. Produced integrated digital content strategies across web, press, and social platforms.