Open to opportunities

Julie Morrison

@juliemorrison

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Experienced Ecommerce Project Manager driving growth through data-driven strategies.

United States

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What I'm looking for

I am seeking a role that values innovation and collaboration, offering opportunities for growth and impact.

I am a dedicated Ecommerce Project Manager with a proven track record of leading successful strategies for small DTC brands. My expertise lies in translating business goals into scalable Shopify solutions, implementing CRM systems, and utilizing analytics to drive retention and growth. I thrive on collaborating with founders to surface customer insights and optimize performance, achieving significant results such as a 30% lift in customer lifetime value and a 20% increase in conversion rates.

Previously, I served as a Software Implementation Consultant, where I managed complex integration projects for enterprise clients, delivering strategic guidance and improving delivery times by 15%. My experience as a Senior Customer Success Manager allowed me to build critical client relationships and drive revenue growth through data-driven performance reviews. I have a strong background in sales and business development, having successfully closed 130 new logos in just 12 months and led a team to generate substantial annual recurring revenue.

With a Bachelor of Science in Communication Studies and a Full Stack Web Development Certification, I possess a unique blend of technical and strategic skills. I am passionate about leveraging data and technology to enhance operational efficiency and drive business success.

Experience

Work history, roles, and key accomplishments

Current

Ecommerce Project Manager

Current

Freelance

Jan 2024 - Present (1 year 5 months)

Led ecommerce strategy and development for small DTC brands, managing projects that drive retention and growth. Translated business goals into scalable Shopify solutions and data-driven insights in collaboration with founders.

Shopify GA4 Klaviyo CRM Data Analysis Retention Project Management

Software Implementation Consultant

Infocenter.io

Jan 2023 - Dec 2023 (11 months)

Led complex software implementation projects for enterprise clients at ServiceNow solutions integrator. Provided strategic guidance, business analysis, and transparent communication through $1M+ integration projects.

ServiceNow Software Implementation Project Management Business Analysis Quality Assurance Client Communication

Senior Customer Success Manager

Glew.io

Jan 2022 - Jan 2023 (1 year)

Managed critical client relationships and directed contract renewals at a 50-person ecommerce analytics SaaS startup. Delivered comprehensive, data-driven performance reviews and upselling pitches to demonstrate business value to executive stakeholders.

Client Relationship Management Contract Negotiation Data Analysis Performance Reviews Upselling Technical Training

Senior Account Executive

Glew.io

Jan 2020 - Jan 2022 (2 years)

Spearheaded end-to-end sales cycle, closing 130 new logos in 12 months through strategic client acquisition. Negotiated complex contracts, pricing structures, and service agreements with enterprise client executives.

Sales Cycle Management Contract Negotiation Value Proposition

Business Development Manager

Glew.io

Jan 2020 - Dec 2020 (11 months)

Directed a team of 4 BDRs generating and qualifying new sales leads. Transformed outreach and qualification playbook, improving pipeline conversion by 22% and generating $750K in ARR.

Business Development Lead Generation Sales Pipeline Management Team Leadership Mentorship Outreach

Head of Ecommerce

KK Bloom

Jan 2016 - Dec 2019 (3 years 11 months)

Designed, built, and managed the digital platform for a women’s fashion retailer. Drove a 40% increase in ecommerce revenue YoY through SEO, digital strategy, merchandising, and optimization.

Ecommerce Digital Marketing SEO Data Analytics Merchandising Digital Strategy

Education

Degrees, certifications, and relevant coursework

Texas Christian University

Bachelor of Science, Communication Studies

Pursued a Bachelor of Science in Communication Studies with a minor in Spanish, gaining foundational knowledge in communication theories and practices.

University of North Carolina at Charlotte

Certification, Full Stack Web Development

Expanded technical prowess through an immersive coding program featuring HTML, CSS, Javascript, SQL, and Node.js. Gained practical skills in full stack web development.