Juan Segundo Martinez

Leading the strategy and execution of YouTube repurpose content across animated IP, focusing on scaling multi-language channels and maximizing content performance.

Responsibilities & Impact:

• Designed and executed repurpose strategies to transform existing animation content into scalable YouTube channels across multiple markets

• Identified growth opportunities through data analysis, defining

As a Social Media Strategist, I’m responsible for creating compelling social media content for high-profile accounts, including:

Garrain Jones (@garrain.jones) – 407,000 followers
Marisa Peer (@marisapeertherapy) – 771,000 followers
In this role, I developed automated lead-generation workflows via ManyChat, optimizing client outreach and engagement. I also established creative guidelines for cont

• As the Digital Strategy Lead at MelissaRJ, I successfully managed content creator teams and led the execution of high-impact campaigns for various brands. My role focused on integrating AI and Web3 technologies into our lead generation strategies, driving results in both innovative and efficient ways.

Key Achievements & Skills:

AI & Web3 Lead Generation: Implemented AI-powered tools and blockc

• As a freelancer, I’ve had the privilege of collaborating with top-tier brands such as Red Bull, Warner, Chevrolet, and F1, delivering powerful, results-driven strategies across multiple digital platforms. My expertise centers around sales-focused lead generation, AI-powered marketing, and Web3 integration, all while driving exponential growth through customized social media strategies.

Key Achi

• As a Copywriter and Social Media Strategist with a passion for the evolving world of NFTs, Crypto, and AI, I’ve built a personal brand focused on crafting compelling narratives that drive engagement and conversions in the Web3 space. By leveraging AI-powered tools and innovative content strategies, I’ve been able to create content that resonates with the crypto community while also generating im

• Founded a digital newspapper (El Estilo Libre) in 2017 with a team of over 70 writers at the age of 20.
• Three years later, attracted interest from Warner Media which invested in its growth with purchase intention.
• We worked together with Warner Media's content team and El Estilo Libre to develop strategies and content, with me being the head of the operation.
• Supervised and managed multipl

• I founded El Estilo Libre, a niche media, as a personal and individual project, at the age of 20. within an unexplored niche in journalistic communication.
• It immediately gained recognition in social networks, and I recruited journalists, forming a team of up to 70 people.
• It was a resounding success on a commercial and social media level.
• It immediately gained recognition in social networ

I studied social communication between the ages of 18 and 23. In my 20s I founded my own media, which I supported while I was studying.
In my second year I became a teacher's assistant in the Information Analysis course, where my role consisted in correcting the students' writing. I was the youngest teaching assistant in my faculty.
I studied content creation, writing, communication analysis, mar

Activities and societies: Teacher's assistant in Information Analysis course; founded and managed a media outlet while studying.

Studied social communication with a major in journalism, and served as a teaching assistant in Information Analysis.