Márcia André
@mandre
I design research-led B2B SaaS products, design systems, and growth experiences for distributed teams.
What I'm looking for
At Axpo Group, I lead UX and product design for a B2B energy platform used across European teams, improving workflow clarity and design consistency through design-system-led delivery.
Previously at Visma, I designed HR SaaS features for the Dutch market alongside product managers and engineers, using research and usability findings to shape user-centred solutions. At Homeit, I led UX/UI for activation, onboarding, and e-commerce flows during early-stage scale-up growth.
I've spent 15+ years designing digital products across B2B SaaS, energy, HR, and growth-focused environments. My work spans user research, usability testing, interaction design, accessibility, AI-assisted prototyping, and cross-functional delivery in distributed Scrum teams.
Earlier, I led and mentored a multidisciplinary design team at Semente, delivering UX/UI, motion, and web projects for major clients. My foundation in web, UI, motion, visual design, campaigns, and e-learning helps me bring an end-to-end product perspective.
Experience
Work history, roles, and key accomplishments
Senior Product Designer
Axpo Group
Jun 2021 - Present (5 years 2 months)
Leading UX and product design for a B2B energy platform used across European teams, improving workflow clarity and design consistency through design-system-led delivery.
Product Designer
Visma
Mar 2019 - Jun 2021 (2 years 3 months)
Designed HR SaaS features for the Dutch market in partnership with PMs and engineers, using research and usability findings to shape user-centred UX solutions.
Product Designer
Homeit
Oct 2017 - Feb 2019 (1 year 4 months)
Led UX/UI for activation, onboarding, and e-commerce flows, using research and testing to improve conversion and activation performance during early-stage scale-up growth.
Lead Digital Designer (UX/UI)
Semente
Apr 2011 - Jun 2017 (6 years 2 months)
Led and mentored a multidisciplinary design team delivering UX/UI, motion, and web projects for major clients across large-scale digital engagements.
Web / UI Designer
Earlier Experience
Jan 2005 - Dec 2011 (6 years 11 months)
Delivered web, UI, motion, and visual design across digital products, campaigns, and e-learning solutions, building a foundation in end-to-end product design.
Education
Degrees, certifications, and relevant coursework
Memorisely
Bootcamp, AI Design
2025 - 2025
Grade: N/A
Activities and societies: online classes
Completed an AI Design Bootcamp at Memorisely in 2025.
Interaction Design Foundation
Professional Certificate, UX Design
2021 - 2021
Grade: N/A
Activities and societies: Online course
Completed courses in UX Management: Strategy & Tactics and Mobile UX Design at the Interaction Design Foundation in 2021.
Xperienz School
Advanced Course, UX Design
2017 -
Grade: N/A
Activities and societies: Face-to-Face Training
Completed an Advanced UX Course at Xperienz School in 2017.
University of Lisbon
Bachelor of Arts, Communication Design
1999 - 2004
Grade: 14
Activities and societies: 5 years degree
Earned a Bachelor of Arts in Communication Design from the Faculty of Fine Arts, University of Lisbon, from 1999 to 2004.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Skills
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