Joshua Lynch

Owned the full marketing function, leading strategy, budgeting, and a three-person creative team. Led a flagship motion-graphic explainer video that helped close the two largest deals in company history (Payoneer, McCann), delivered a top-3 Product Hunt launch for Scene 2.0 in the second month, and integrated generative AI (Claude, Gemini, ChatGPT) into the team’s daily creative workflow.

Led end-to-end in-house video production for the Transcendental Meditation app, delivering a 6-episode yoga masterclass, 4 testimonial films, and 2 explainer videos using a $15k on-set budget. Managed CEO-level creative input and stakeholder sign-offs, handled all post-production in-house, and expanded video into acquisition marketing and in-app retention content.

Launched and grew the Cloudtalk YouTube channel from near-zero using a KPI strategy to fit a narrow B2B audience, sustaining ~1.3 videos/week (~34 videos) over a six-month project. Built a centralized Asana-based, remote-first production workflow and produced sales enablement, performance ads, and the Salesforce × Cloudtalk launch video across sales, paid, and web channels.

Co-founded and scaled 282 Video Production from a living-room start-up to £150k+ annual revenue and 30–40 projects per year. Led end-to-end creative direction across documentary, brand, campaign, and corporate work, including international shoots in Kenya, Germany, and the United States.

Progressed from editing and camera-operating support to running camera and edit independently, then directing client shoots in the final year under documentary filmmaker Jeremy Higham. Contributed to documentary and promotional projects for clients including the NHS and IKEA.

Studied music and audio production at college level in the UK.