I’m looking for a senior content role where I can lead the strategy and execution.
Joshua Lynch
@joshualynch93
Creative Director & Content Strategist with 15+ years experience
What I'm looking for
Creative director & content strategist with 15 years building SEO-led editorial systems, audience-growth engines and GTM content that converts enterprise deals. Delivered video and photography that increased paying-customer conversion +33% across 351k+ visitors (est. $93K incremental revenue); led a YouTube growth project that grew discovery views +61% and search views +67% on a 164K-subscriber channel; and designed GTM content that supported two high-six-figure enterprise contracts. Experienced leading 3–6 person teams across in-house, freelance and international crews; past clients include Mars × Oxford Saïd, Boden, the National Trust, Cloudtalk and Scene.
Experience
Work history, roles, and key accomplishments
Creative Director & Content Strategy
Consultant
Mar 2025 - Present (1 year 3 months)
Advised Scene's founding team on enterprise sales messaging, producing an explainer video that closed two of the company's largest contracts. Delivered full-service video for FaceUp (Mercedes, Zendesk, Renault) across webinars, social cut-downs, and paid ads. Built an AI animation pipeline for London nonprofit NIA, saving an estimated £10k versus traditional production.
Video Content Producer & Strategist
MFI
Jan 2023 - Present (3 years 5 months)
Owned the video content strategy and production across acquisition and retention, leading in-house and freelance teams. Improved paying-customer conversion to 0.64% vs 0.48% (+33%), grew a 164k-subscriber YouTube channel with SEO (discovery views +61%, search views +67% YoY), and implemented a remote EU/US production system reducing costs by an estimated $78K.
Launched Cloudtalk’s YouTube channel and drove top-3 rankings for target keywords across YouTube search and Google SERP. Produced 1–2 long-form videos per week using an Asana content workflow, achieving 75%+ videos with above-average view duration for the B2B audience.
Freelance Creative Director
Freelance
Mar 2019 - Feb 2022 (2 years 11 months)
Relocated to SE Asia to teach English & travel, then returned to the UK due to COVID. Freelanced as a Creative Director before relocating to Spain at the end of 2021.
Co-founder & Creative Director
282 Video Production
Jan 2016 - Mar 2019 (3 years 2 months)
Produced documentary and brand work for blue-chip clients including Mars and Oxford Saïd, Boden, the National Trust, and Dune, supporting 30–40 projects per year through a multi-discipline freelance bench. Led creative direction and production teams across international shoots in Africa, Europe, and the USA, sourcing local crews alongside the in-house team.
Education
Degrees, certifications, and relevant coursework
College-level study (UK)
Music & Audio Production
Studied music and audio production at college level in the UK.
Tech stack
Software and tools used professionally
Google Tag Manager
Salesforce
Google Docs
Gmail
Google Drive
Google Analytics
Figma
Adobe Photoshop
Jira
HubSpot
Framer
Google Workspace
Confluence
Asana
Notion
Gemini
Google Sheets
Webflow
monday.com
Adobe Illustrator
Adobe Premiere Pro
Adobe After Effects
Google Ads
Vimeo
Frame.io
DaVinci Resolve
Attio
Instantly
Clay
Remote
ChatGPT
Availability
Location
Authorized to work in
Website
joshualynchfilm.comPortfolio
vimeo.com/joshfilmSalary expectations
Social media
Skills
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