Open to opportunities

Jimmy Clodine florent

@jimmyclodineflorent

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Creative director and filmmaker blending brand strategy with cinematic storytelling.

United Kingdom

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What I'm looking for

I seek senior creative or content leadership roles where I can blend cinematic storytelling with data-driven marketing to grow brands, mentor teams, and deliver measurable engagement and revenue.

I am a creative director and global brand storyteller with 15+ years' experience in sales, marketing, and content production for major consumer and software companies. I combine strategic marketing leadership with hands-on filmmaking — directing, shooting, and editing campaigns and short films that drive engagement and revenue.

I have led cross-functional global teams, launched products and digital strategies that delivered measurable sales growth, and produced thousands of digital content pieces. Recently trained at the London Film Academy, I bring cinematic craft (DaVinci Resolve, cinematography, lighting, sound) to branded storytelling and scalable digital marketing execution.

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Experience

Work history, roles, and key accomplishments

Current

Filmmaker & Director

Current

London Film Academy

Aug 2025 - Present (3 months)

Produced and directed the short film 'Switch-Off', handling concept development, scriptwriting, production, and post-production including color grading and promotion after completing intensive filmmaking training.

DaVinci Resolve Storyboarding Production Management Editing Sound Design

Global Digital Sales Director

XBOSoft

Aug 2021 - Sep 2023 (2 years 1 month)

Directed global digital sales and marketing strategy, increasing new visitors by 43%, reducing bounce rate by 40%, and growing lead acquisition by 20% while leading two agencies and a 4-person team.

Digital Marketing SEO PPC Email Marketing

Principal & Co-owner

Eazzychinese.com

Aug 2016 - Dec 2020 (4 years 4 months)

Built and operated an online education business generating £60K in 18 months, grew site traffic to 10,000/month and acquired 500K+ Pinterest followers while producing and editing digital video content.

entrepreneurship WordPress SEO Video Production

Global Marketing Director

Tivoly

Feb 2010 - May 2014 (4 years 3 months)

Led global marketing and business development, piloting $60M in projects, driving 15% sales growth (~$7.5M), boosting product launch rate 500% and achieving 95% on-time project completion while managing a 20-person cross-regional team.

Global Marketing New Product Development P&L management

Senior Category Marketing Manager

Wickes

Feb 2008 - Mar 2009 (1 year 1 month)

Owned category strategy for a quarter of the DIY division (~$200M), led two product managers, defined budget processes and ATL/BTL promotional activities to drive category performance.

Category Management Budgeting ATL BTL Team Management

EMEA Strategic Product Manager

Sony

Sep 2007 - Feb 2008 (5 months)

Coordinated car audio product range and pan-European launches, managing a £1M marketing campaign and delivering on-time regional product launches.

Product Marketing Campaign Management Budgeting Stakeholder Management

EMEA Category Marketing Manager

Black & Decker

Dec 2003 - Sep 2007 (3 years 9 months)

Developed accessories category strategy generating 25% growth and $10M incremental sales via new product introductions while improving supplier efficiency and winning $8M in tenders.

Supplier Management Sales Growth Tender Management EMEA Marketing