Jorge Novais
@jorgenovais
I turn underperforming WordPress sites and ad campaigns into measurable lead-generation engines.
What I'm looking for
I build and optimise WordPress websites, landing pages, Google Ads, Meta Ads, and SEO for small businesses and service providers. Since 2021, through Jorge Novais - Digital Marketing & WordPress Specialist, I’ve helped turn websites and campaigns into measurable sources of leads.
I combine strategy with execution: building conversion-focused Elementor sites, supporting e-commerce and integrations, researching keywords, and monitoring campaign performance. I use ChatGPT and Gemini for research, content production, analysis, troubleshooting, and faster digital workflows without compromising quality.
Before digital marketing, I built over 20 years of operations and quality-control experience at Grupo Jerónimo Martins / Pingo Doce. That discipline around deadlines, detail, process quality, and high-volume operations shapes every project I deliver.
Experience
Work history, roles, and key accomplishments
WordPress & Digital Marketing Specialist
Jan 2021 - Present (5 years 8 months)
• Design, development and maintenance of WordPress websites and landing pages for small businesses, professional services and independent digital projects.
• Creation of conversion-focused web structures using WordPress, Elementor and supporting plugins.
• Implementation and support of contact forms, lead-generation pages, e-commerce functionality and website integrations.
Reception, Operations & Quality Control
Jan 2003 - Present (23 years 8 months)
Responsible for goods receiving, operational control, and quality verification in a high-volume retail environment.
• Provided administrative support and customer service in a technology product and computer hardware distribution environment.
• Managed supplier information and processed customer and supplier orders using internal systems.
• Supported order preparation, hardware distribution, inventory control tasks, and logistics operations.
Education
Degrees, certifications, and relevant coursework
ENEB - Escola de Negócios Europeia de Barcelona
Master's in Digital Marketing and E-commerce | 60 ECTS, Digital marketing
2022 - 2023
Grade: Completed
Activities and societies: Applied projects and coursework in digital marketing strategy, e-commerce, business management, digital transformation, financial management and business development.
Advanced studies in digital marketing strategy, e-commerce, business management, digital transformation, financial management, and business development.
Focus on applying marketing and management principles to digital business environments.
ENEB - Escola de Negócios Europeia de Barcelona
Specialization in Coaching and NLP, Coaching, Communication and Personal Development
2020 - 2023
Grade: N/A
Activities and societies: Practical coursework in coaching, communication, goal setting, interpersonal skills and Neuro-Linguistic Programming (NLP).
250-hour specialization programme (10 ECTS) focused on coaching methodologies, communication, goal setting, interpersonal development and NLP techniques.
ENEB - Escola de Negócios Europeia de Barcelona
Business English Program, Inglês Empresarial
2021 - 2021
Business English Program | 2.40 ECTS
abr 2021 - set 2021
• Advanced Business Communication
• International Business Negotiations
• Digital Marketing English Proficiency
• Cross-Cultural Business Communication
• Technical Writing & Presentation Skills
MCA Business & Postgraduate School
Business Administration and Management, Administração e Gestão
2020 - 2021
Grade: Completed
Activities and societies: Coursework focused on business management, organisational processes, operations, decision-making and business administration.
Studies in business administration and management, with a focus on organisational processes, operational management, business decision-making and company operations.
💻 CAF - Centro Avançado de Formação
Informática na Ótica do Utilizador, English
2001 - 2002
Professional Digital Skills Certification
dez 2001 - mai 2002
Competências Desenvolvidas:
• Microsoft Office Suite Advanced User
• Business Intelligence Tools
• Digital Productivity & Automation
• Data Analysis & Reporting
• Technical Documentation
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
jorgenovais.comPortfolio
jorgenovais.com/portefolioJob categories
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