I co-founded Hustle House and built its organic content engine from zero to 1M+ TikTok followers at peak, helping generate 1B+ cumulative organic views. I led creative direction, content operations, partnerships, creator activations, and performance testing across a network of 100+ creators.
Through PPOL Media, I advise clients on creative strategy, production, publishing, and analytics, including scaling a psychologist’s TikTok from zero to roughly 85K followers in three months and developing her first 12M+ video. I also lead creative and brand development for DOT, while building my own audience and independent music catalog with 25M+ career streams.
