Joe Palala
@joepalala
Senior Software Engineer and leader building secure, scalable B2B platforms with Agile delivery and modern web stacks.
What I'm looking for
I’m a Senior Software Engineer with more than 19 Years Experience, focused on secure, scalable B2B architectures for Education, E-commerce, and Telco. I bridge the tech gap with Agile delivery, and I lead teams through domain expertise—especially in e-commerce workflows and best practices.
Recently, I engineered scalable B2B applications for Education and E-commerce using C#.Net, specializing in the Shopify ecosystem with React, Next, and Remix, plus C# internal tooling. I’ve architected high-availability deployment pipelines with Docker and AWS, built integrations like OAuth with Zoho, delivered customer-adopted features (80% usage for reservation/Tock integrations), and modernized systems through Laravel microservices, real-time ingestion, and performance improvements.
Experience
Work history, roles, and key accomplishments
Lead Developer
Myridius
Nov 2025 - Present (5 months)
Engineered scalable B2B applications for Education and E-commerce using C#/.NET, including Shopify storefronts and integrated apps. Built high-availability deployment pipelines with Docker and AWS and streamlined e-commerce workflows as a domain expert.
PHP & React Developer
EnablesGroup
Feb 2025 - Aug 2025 (6 months)
Built and optimized new e-commerce/marketing features using React, Symfony, and PHP, including custom Shopify widgets with Next.js. Implemented Zoho OAuth and delivered reservation and Tock integrations adopted by 80% of customers.
Software Engineer
Gappify
Feb 2023 - Feb 2025 (2 years)
Updated and built Laravel microservices for QJE and Transactions, including Public Integration API documentation with a Markdown-based doc generator. Enabled real-time data ingestion with Laravel (and sometimes Lambda), improving speed by 100% via CSV uploads and Snowake, and developed features using Laravel, PHP, and Java (Spring MVC).
Web Developer Volunteer
IVolunteer
Jan 2016 - Jan 2023 (7 years)
Volunteered to build the website from the ground up and maintain it for smooth ongoing operation. Worked with Laravel, PHP, Vue, and DigitalOcean to support the site’s operation.
Front-End Engineer
HeroTeams
Feb 2022 - Oct 2022 (8 months)
Built and maintained React frontend features for the HR Leave & Benefits team, supporting employee leave and onboarding for thousands of clients across Australia. Worked with Laravel, Nest, Node.js, React, and PHP to deliver client-facing experiences.
UI Developer & Designer
Willis Towers Watson
May 2017 - Jan 2022 (4 years 8 months)
Developed frontend features using Angular and maintained legacy applications using jQuery for the Compensation software team. Advocated for accessibility and consistency, and supported a recognition and rewards platform (APIR) while enforcing UX standards and style guides.
Fullstack Developer
Cognizant
Jan 2014 - May 2017 (3 years 4 months)
Built end-to-end data pipelining systems with Node.js and React for Comcast, including a React admin interface for business-rule management. Improved issue detection and reduced support resolution time by 2x using Elasticsearch and Kafka.
Freelance PHP Developer
Freelancer
Oct 2011 - Dec 2013 (2 years 2 months)
Freelanced on Upwork, building e-commerce and WordPress projects including Kulayful and working on a PHP-based billing system with Re:Sources. Taught OOP in PHP and supported early Laravel mentoring site work on Mentorsdojo.
Infrastructure & Web Specialist
Kaisa Consulting
Jan 2010 - Oct 2011 (1 year 9 months)
Learned SAP ABAP programming and contributed to customizing invoice generation and processing logic using classical reports and smart forms. Tested and documented disaster recovery procedures to support system reliability and business continuity.
Web Developer
Kaisa Consulting
Jul 2007 - Dec 2009 (2 years 5 months)
Built client websites from scratch using CodeIgniter, including battery management and newsletter management systems. Maintained and backed up internal PHP/MySQL/jQuery legacy systems and delivered a survey system and lottery giveaways.
Education
Degrees, certifications, and relevant coursework
Ateneo de Manila University
Management Information Systems
2003 - 2007
Activities and societies: Presented at PHPConf Asia 2016 and PHPConf Asia 2018; participated in local PHP community discussions and sessions on PHP/Laravel trends.
Studied Management Information Systems at Ateneo de Manila University, completing thesis/project work including a school training syllabus and liaison project (MIS 141) and documentation for a book inventory software project (MIS 131).
Availability
Location
Authorized to work in
Job categories
Skills
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