Joanne Feghali
@joannefeghali
Experienced Card Business Development Manager with a focus on digital transformation.
What I'm looking for
I am a dedicated professional with extensive experience in card business development and fraud management. My career has been marked by a commitment to enhancing customer engagement and driving revenue growth through innovative strategies and data-driven insights. At AM Bank, I successfully developed and implemented strategies that significantly increased credit card utilization, while also collaborating with cross-functional teams to introduce new product features.
Previously, I served as a Regional Fraud, Chargeback, and Collection Consultant at Paytabs, where I built robust project management frameworks and led initiatives to combat fraud in digital payments. My analytical skills allowed me to identify trends and risks effectively, ensuring compliance with regulations and enhancing operational efficiency. I take pride in my ability to foster relationships with stakeholders and provide training to team members, ensuring a culture of compliance and excellence.
Experience
Work history, roles, and key accomplishments
Card Business Development Manager
AM Bank
Oct 2023 - Oct 2023 (0 months)
Developed and implemented strategies to increase credit card utilization and enhance customer engagement. Analyzed market trends and collaborated with internal teams to improve product features and customer experience. Prepared reports on KPIs and presented findings to senior management.
Regional Fraud, Chargeback, and Collection Consultant
Paytabs
Jan 2022 - Jan 2023 (1 year)
Developed strategies for fraud prevention and chargeback management. Analyzed economic data for policy recommendations and built project management frameworks. Liaised with IT to drive automation and improve operational effectiveness.
Chargeback and Fraud Management Senior Officer
Byblos Bank
Oct 2016 - Jan 2022 (5 years 3 months)
Managed incoming chargebacks and resolved debit/credit card claims according to regulations. Developed fraud reports and monitored market fraud activities. Collaborated with various departments to ensure compliance and effective resolution of claims.
Merchant Relationship Officer
Bank Audi
Aug 2010 - Oct 2016 (6 years 2 months)
Managed chargeback claims and communicated with merchants to ensure compliance with regulations. Analyzed claims and collaborated with various departments to enhance merchant experience and address technical requirements.
Education
Degrees, certifications, and relevant coursework
Sagesse University
Certificate Course, Project Management
2024 - 2024
Currently enrolled in a PMP certification course, enhancing project management skills and methodologies.
MSagesse University
Certificate Course, Leadership and Digital Transformation
2015 - 2024
Pursuing advanced studies in leadership and digital transformation, enhancing skills in strategic planning and project management.
Sagesse University
Certificate Course, Digital Strategy
2024 - 2024
Completed a certificate course in Digital Strategy and Transformation, focusing on the integration of digital technologies in business strategies.
Sagesse University
Certificate Course, Technological Innovation
2024 - 2024
Completed a certificate course in Global Environment and Trends in Technological Innovation, studying the impact of technology on global business.
Sagesse University
Certificate Course, Anti-Money Laundering
2024 - 2024
Completed a CAMS certificate course, focusing on anti-money laundering and compliance in financial services.
Sagesse University
Certificate Course, Digital Marketing
2021 - 2021
Completed a certificate course in Advanced Google Analytics, focusing on data analysis and digital marketing strategies.
Sagesse University
Certificate Course, Data Analysis
2019 - 2019
Completed a certificate course in Advanced Excel & VBA, enhancing skills in data manipulation and automation.
Sagesse University
Bachelor of Business Administration, Business Administration
2005 - 2009
Completed a Bachelor in Business Administration, focusing on various aspects of business management, finance, and marketing principles.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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