
joahna merida
@joahnamerida
I build corporate and digital communications that strengthen culture, customer experience, and community engagement.
What I'm looking for
I've supported corporate and internal communications across eyepin eMarketing Software, Grupo Financiero Banorte, and communication consulting projects in Mexico and Germany.
At eyepin eMarketing Software, I managed office operations, annual planning, CRM, calendars, expense reports, events, and internal and external communications.
I've created engaging content, communication plans, social media templates, and customer-facing campaigns while helping teams build culture, improve feedback loops, and create personal service experiences.
Experience
Work history, roles, and key accomplishments
Worked as Office Management at eyepin eMarketing Software.
*Communicate and collaborate with local teams for feedback to optimize content.
*Creation of engaging content for internal communication.
* Content Creation Support
*Developed and customized internal communication plans.
* Review and schedule content with an external provider.
Social Service Community Manager
Aug 2018 - Feb 2019 (6 months)
* Organized content for Twitter account: @REDUCC_UNAM
* Coordinated logistics in events: Seminars, Circle of Studies and National Congress on Climate Change 2018
* Investigation
* Administrative support
* Content searching for different fan pages of the company.
* Generate advertising campaigns for technology courses (Java, Excel, PHP, Ethical Hacker)
* Generate a communication plan for fanpage.
* Develop relationships with costumers and create an exceptional, personal service experience for them via phone, email, and social media.
Executive Assistant to General Manager
May 2015 - Feb 2018 (2 years 9 months)
*Production of content, programs and advertisements.
*Office handling.
*Controlled and systematized billing
*Customer service (Management of confidential customers information)
*Preparation and control of travel expenses (Appointment management, trips, dinners, hotels, car rental, etc.)
*Document files.
Test Administrator Certification Pearson Vue
May 2015 - Feb 2018 (2 years 9 months)
*Management of certification exams ( Purchase, reschedule, attention and reception of the participants for certification exams).
Analyzed and created a content template for the social networks of the organization (Facebook and Twitter).
Diagnosed and created an strategy solving internal and external problems in the organization communication:
*Content template on the selection process for fellows.
*Creation of engaging content for the online community.
*Proposal for media content, newsletters, product description, etc.
Web content creator with the aim of attracting tourism in Mexico City:
• Create and edit website (text, video, image)
• Help with the management of digital content.
Education
Degrees, certifications, and relevant coursework
Universidad Nacional Autónoma de México
Diploma of Education, Social Networks and Digital Environments
Universidad Nacional Autónoma de México
Bachelor's degree, Communication Sciences
2014 - 2020
BiiA LAB - Business & Innovation Instute of America
Marketing para no marketeros
Issued Jan 2016
U.N.A.M. facultad de ingenieria
PHOTOSHOP INTERMEDIATE LEVEL
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Skills
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