Jeff MayfieldJM
Open to opportunities

Jeff Mayfield

@jeffmayfield

Customer success and digital marketing strategist with 15+ years of experience.

United States

What I'm looking for

I am looking for a role that values innovation and client success, offering opportunities for strategic impact and professional growth.

I am a customer success and digital marketing strategist with over 15 years of experience driving measurable growth for automotive clients through innovative digital advertising and analytics. My expertise lies in customer retention, CRM optimization, and cross-functional collaboration, particularly within the Automotive SaaS and MarTech ecosystem. I have a proven track record of managing successful campaigns on platforms like Google Ads, Facebook Ads, and Bing, and I thrive in fast-paced, remote-first environments where client satisfaction and results are paramount.

In my recent role as a Website Product Manager at Team Velocity Marketing, I managed product lifecycles for automotive dealer websites across diverse U.S. markets. I collaborated with cross-functional teams to align campaign performance and optimize user experience, delivering actionable insights that enhanced Google Ads and SEO performance. Prior to that, as a Senior Digital Performance Strategist at Sincro Digital, I oversaw over 100 automotive dealership accounts, optimizing digital campaigns and providing strategic consultation on inventory-based ad targeting and lead generation.

Experience

Work history, roles, and key accomplishments

TM

Website Product Manager

Team Velocity Marketing

Jul 2023 - Jan 2024 (6 months)

Managed product lifecycles and support for automotive dealer websites across diverse U.S. markets. Collaborated with cross-functional teams to align campaign performance and optimize user experience, delivering actionable insights to enhance Google Ads and SEO performance for client sites.

SD

Senior Digital Performance Strategist

Sincro Digital

Dec 2001 - Jan 2023 (21 years 1 month)

Oversaw over 100 automotive dealership accounts, optimizing digital campaigns across Google Ads, Bing, Facebook Ads, and programmatic platforms. Created and presented detailed KPI dashboards measuring SEO, SEM, conversion rates, and campaign ROI, while providing strategic consultation on inventory-based ad targeting and lead generation.

Education

Degrees, certifications, and relevant coursework

The Evergreen State College logoTC

The Evergreen State College

B.A. in English Literature & Sports Reporting, English Literature & Sports Reporting

Studied English Literature and Sports Reporting at The Evergreen State College. Gained expertise in journalistic practices and literary analysis.

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Jeff Mayfield - Website Product Manager - Team Velocity Marketing | Himalayas