Open to opportunities

James Choi

@jameschoi

Message

I am a visual/UI designer and front-end developer specializing in B2B SaaS interfaces.

United States

Message

What I'm looking for

I seek a collaborative, product‑focused role designing and building B2B SaaS interfaces where I can own design systems, design‑in‑code, and mentor engineers and designers in a remote‑friendly team.

I am a visual and UI designer who builds product interfaces and brand experiences for B2B SaaS products, combining hands‑on visual design with front‑end development and design‑in‑code practices.

At Capitect I design and develop branding, style guides, marketing websites, support centers, emails and product UI, working across Sketch, Figma, AngularJS, Remix and Tailwind to deliver white‑label and responsive solutions.

At Collaborative Drug Discovery I designed new UI components, refactored and maintained Sass, migrated set‑width layouts to full‑width responsive designs, and implemented components with React and Material to improve consistency and developer handoff.

I previously led UI/UX efforts and taught a graduate UI/UX course, and I use a pragmatic, component‑based approach with tools like Figma, Sketch, VS Code and Git to drive iterative product design and quality front‑end implementation.

Experience

Work history, roles, and key accomplishments

Current

Visual Designer

Current

Capitect

Jan 2015 - Present (10 years 7 months)

Design and develop branding, marketing website, support center, emails, and app UI for a white-label B2B SaaS product, establishing component-based visual systems and reusable style guides.

Figma Sketch AngularJS Remix Tailwind SASS Webflow

UI Designer

Collaborative Drug Discovery

Jan 2016 - Jan 2022 (6 years)

Designed and developed UI components, emails, and marketing assets for a B2B ELN SaaS, migrated layouts to full-width responsive design and refactored Sass for maintainability.

React Material UI SASS Sketch InVision Responsive Design HTML Component Design

Lead UI Designer

International Technological University

Jan 2014 - Jan 2015 (1 year)

Led UI/UX design and style guide creation, researched user journeys and requirements for two B2C SaaS apps, and taught a graduate UI/UX course as a guest professor.

Sketch InVision HAML SASS User Research UX Style Guide Teaching

Visual Designer

Finix Studios

Jan 2013 - Jan 2015 (2 years)

Designed branding, style guides, emails, and UI for the OpenSpaces C2C SaaS app and implemented front-end views using Bootstrap, jQuery, and responsive CSS.

Illustrator Photoshop Bootstrap jQuery LESS HTML CSS InVision

Visual Designer

Spondylitis Association of America

Jan 2011 - Jan 2013 (2 years)

Created marketing and booth materials and designed websites and blogs, delivering front-end implementations in WordPress and CSS to support outreach efforts.

Illustrator Photoshop WordPress HTML CSS Marketing Collateral Web Design

Web Developer

NextClient

Jan 2009 - Jan 2010 (1 year)

Implemented website designs using an in-house CMS and WordPress, focusing on semantic HTML, CSS, and cross-browser compatibility.

WordPress CMS HTML CSS Browser compatibility

Education

Degrees, certifications, and relevant coursework

University of California, San Diego

Bachelor of Arts, Computing & the Arts

Completed a Bachelor of Arts in Computing & the Arts at the University of California, San Diego, combining technical computing skills with visual arts and design.