Itzury Madrid

Served as the primary point of contact for 500+ members, managing inquiries and member data across digital and in-person channels. Delivered high-touch service and translated feedback into actionable service improvements to protect loyalty and retention.

Co-facilitated creative workshops on AI image generation and digital workflow optimization, translating technical concepts for non-technical audiences. Coordinated instructors, attendees, and venue staff and gathered feedback to iteratively improve program delivery.

Partnered with Spanish faculty to integrate English instruction across multiple subjects, adapting content for diverse learning levels. Worked daily in a bilingual English/Spanish environment to strengthen cross-cultural communication and coordination.

Coordinated schedules for 30+ staff across multiple departments and supported HR operations for new hires. Assisted with onboarding, payroll, and benefits administration to streamline staffing and employment processes.

Activities and societies: Relevant coursework: Customer Analytics, Marketing Analytics, CRM strategy, RFM segmentation, Business Intelligence, omnichannel media planning, data visualization.

Master’s student specializing in CRM analytics, customer segmentation, and digital campaign measurement, with coursework including RFM segmentation and business intelligence.

Activities and societies: Foundation in audience-focused messaging, written and verbal communication, and information clarity while supporting accurate, on-brand customer-facing content.

Earned a B.A. in Mass Communications and Journalism, focused on audience-focused messaging and clear written and verbal communication.