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@isnainf

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Digital marketing professional at PT Prapta Cipta Pesona, managing Meta, TikTok, and Google Ads campaigns.

Indonesia

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At PT Prapta Cipta Pesona, I managed Meta Ads, TikTok Ads, and Google Ads campaigns as a Digital Marketing Executive.

At Moscow Supplies, I led a social media content team and handled organic and paid social media. At AW Advantage, I managed social media strategies, content, and ad campaigns for European sister companies and client accounts.

At Shoe Workshop, I led digital marketing work that included managing Meta and Google Ads, training team members, and contributing to copywriting, video editing, and graphic design. I also headed QC, Complaints, and Aftersales, and worked on a collaborative shoe waste management CSR project.

Experience

Work history, roles, and key accomplishments

Digital Marketing Executive

PT Prapta Cipta Pesona

Feb 2025 - May 2026 (1 year 3 months)

Manage Meta Ads, TikTok Ads, and Google Ads campaigns.

Social Media Assistant (Personal Branding)

Confidential

May 2025 - Oct 2025 (5 months)

Assist LinkedIn & Instagram content & community management

Social Media & Content Manager

Moscow Supplies

Jun 2024 - May 2025 (11 months)

- Lead a team of social media content for content creation
- Handle organic and paid social media

Social Media Marketing Specialist

AW Advantage

Apr 2023 - May 2024 (1 year 1 month)

- Currently serving as a Social Media Specialist overseeing European sister companies and client accounts
- Manage and implement comprehensive social media strategies for enhanced online presence
- Develop engaging and targeted content tailored to the respective European audiences
- Execute and optimize social media ad campaigns to maximize reach and impact

Head of QC - Aftersales - Complaint

Shoe Workshop

Jun 2022 - Dec 2022 (6 months)

- Headed the Quality Control, Complaints, and Aftersales department
- Supervised team members in QC, complaint resolution, and aftersales activities
- Developed and implemented Standard Operating Procedures (SOPs) for streamlined processes
- Monitored and managed team workloads, ensuring timely and efficient resolution of issues
- Tracked and achieved key performance indicators in the department

Campaign Activator

Shoe Workshop

Apr 2022 - Aug 2022 (4 months)

- Spearheaded a CSR project focused on collaborative shoe waste management
- Actively engaged as a campaign activator, recruiting and managing teams of volunteers nationwide
- Cultivated and maintained partnerships with collaborating companies for successful event execution
- Managed social media presence, curating content for @re.pairs.id Instagram account

Head of Digital Marketing

Shoe Workshop

Dec 2019 - Jun 2022 (2 years 6 months)

- Led the Digital Marketing division, initiating and overseeing projects as per owner's directives
- Assumed a producer role, managing Meta Ads and Google Ads
- Provided hands-on training to team members for effective campaign management
- Developed Standard Operating Procedures (SOPs) for streamlined operations
- Maintained control over team workload and achievements
- Contributed to copywriting,

Graphic Designer

Shoe Workshop

Sep 2019 - Dec 2019 (3 months)

- Created engaging social media content, including photos and graphic images
- Developed visually appealing posts for various purposes
- Designed graphic images to enhance brand presence
- Produced content tailored to different platforms and audiences
- Contributed to a cohesive and compelling online brand image