Ingrid Fernandez
@ingridfernandez
Senior Data Analyst specializing in scalable analytics, trusted KPIs, and self-service dashboards.
SpainWhat I'm looking for
I’m a Senior Data Analyst with 10+ years of experience driving business intelligence and analytics across Fintech/payments, FMCG/consumer insights, and commercial strategy. I build end-to-end analytics that turn data into data-informed decisions by partnering closely with Product, Engineering, and Commercial teams.
At Mews, I own end-to-end analytics for Mews’ Fintech products—designing scalable analytics models and defining trusted business metrics for payments, performance, and customer adoption. I also deliver deep-dive analyses that directly inform commercial and product strategy, and I’ve built self-service reporting and dashboards to help teams move faster and make independent decisions.
Earlier, at ZinklAR and Kantar (Worldpanel), I created and maintained KPI/reporting layers from large, multi-source datasets, managed cross-functional project work, and supported business review performance on SaaS KPIs. I’ve also worked in market research contexts as a Data Analyst—defining surveys, processing data to surface growth-oriented insights, and presenting key findings to strategic clients.
Experience
Work history, roles, and key accomplishments
Own end-to-end analytics for Mews' Fintech products, partnering with Product, Engineering, and Commercial teams to drive data-informed decisions. Design scalable analytics models, trusted KPIs, and self-service dashboards, and deliver deep-dive analyses on payment performance and product initiatives.
Senior Data Analyst & Business Analyst
Zinklar
Jun 2021 - Jun 2023 (2 years)
Create and maintain queries, KPIs, and reports to answer business questions and support improvements to accelerate revenue growth. Set up dashboards for data visualization (e.g., Power BI, Looker, Data Studio) and produce monthly reporting for business review on SaaS KPIs.
Senior Data Analyst | Project Manager
Apr 2015 - Jun 2021 (6 years 2 months)
Manage large volumes of FMCG panel data from multiple data sources to extract information and identify market trends. Plan and manage projects across multiple teams, extract and analyze data using SQL from cloud data warehouses/data lakes, and lead business analysis to identify growth opportunities.
Data Analyst
Canal Sondéo
Jan 2014 - Jan 2015 (1 year)
Define and implement surveys in market research software and process/analyze data to generate business growth insights. Present key findings for strategic clients.
Education
Degrees, certifications, and relevant coursework
Coursera - IBM
Professional Certificate in Data Science, Data Science
2021 - 2022
Completed a Professional Certificate in Data Science with IBM via Coursera from October 2021 to February 2022.
University of Barcelona
Degree in Business Administration and Management, Business Administration and Management
2010 - 2015
Earned a degree in Business Administration and Management at the University of Barcelona from 2010 to 2015.
Polytechnic University of Catalonia (UPC)
Degree in Mathematics (First Year), Mathematics
2009 - 2010
Studied mathematics (first year) at the Polytechnic University of Catalonia (UPC) from 2009 to 2010.
Tech stack
Software and tools used professionally
Availability
Location
SpainAuthorized to work in
Job categories
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