Ilia KozlovIK
Open to opportunities

Ilia Kozlov

@iliakozlov

Content marketing brain with expertise in digital strategy, human content and communication.

Czechia

What I'm looking for

I am seeking a role that allows me to leverage my content marketing expertise while fostering collaboration and innovation within a dynamic team.

As a seasoned content marketing professional, I have successfully launched and managed comprehensive content strategies that drive engagement and conversion. Currently, I lead content and marketing communications at DarwinApps, where I initiated content production from scratch, enhancing our inbound marketing efforts across various platforms. My collaboration with sales and marketing teams has resulted in significant upselling opportunities, and my work with community leaders has refined our positioning in the market.

Previously, as a Senior Content Marketing Manager at Improvado, I executed gated content initiatives and developed lead nurturing email campaigns that optimized engagement and conversion rates. My analytical skills allowed me to leverage key metrics from tools like Google Analytics and SemRush to drive KPI improvements. I have a proven track record of creating tailored content for diverse audiences, ensuring alignment with overall marketing strategies.

With experience as a freelance SEO copywriter and a content marketing manager at Slotegrator, I have honed my ability to craft compelling B2B content and manage PR activities. My strategic thinking and problem-solving skills have enabled me to lead teams effectively, ensuring project delivery and brand visibility within target communities.

Experience

Work history, roles, and key accomplishments

DA
Current

Content & Marketing Comms Lead

DarwinApps

Nov 2023 - Present (1 year 7 months)

Launched content production for inbound marketing opportunities across Darwin’s website and social platforms. Collaborated with Sales & Marketing teams to align initiatives, increasing engagement by 380% on LinkedIn and executing influencer marketing campaigns.

Education

Degrees, certifications, and relevant coursework

LM

Lomonosov MSU

Master of Journalism, TV Journalism

2015 - 2017

LM

Lomonosov MSU

Bachelor of Journalism, Journalism

2011 - 2015

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Ilia Kozlov - Content & Marketing Comms Lead - DarwinApps | Himalayas