Harsh Bhatt
@harshbhatt
Product Manager with expertise in marketing and user engagement strategies.
What I'm looking for
As a Product Manager with over 3 years of experience at Jio, I have honed my skills in product marketing, design, and market analysis. My journey has been marked by a commitment to understanding consumer behavior and leveraging insights to drive product enhancements. A notable achievement includes the successful implementation of behavioral nudges that led to an 11% increase in user premiumization to higher ARPU recharge plans.
At Jio, I took ownership of the 'Banner Highlights' feature, which reached up to 30 million users daily. Through meticulous A/B testing and campaign optimization, I significantly increased user engagement from 2.3% to 6%. My collaborative efforts with cross-functional teams and external agencies have resulted in impactful campaigns across various platforms, including video and audio ads, further solidifying my ability to drive user engagement and retention.
In addition to my core responsibilities, I have led market analysis initiatives for multiple Jio products, including Jio True5G and JioFiber, and have been recognized as a top performer within my team. My educational background in Computer Engineering, coupled with certifications in Data Analytics and Lean Six Sigma, equips me with a robust analytical framework to approach product challenges strategically.
Experience
Work history, roles, and key accomplishments
Product Manager
Reliance Jio
Oct 2021 - Present (3 years 8 months)
As a Product Manager at Reliance Jio, I led product design and marketing communications, optimizing user engagement and driving premiumization strategies. My initiatives resulted in significant user growth and reduced drop-off rates, while collaborating with cross-functional teams to enhance product offerings.
Content Manager - Volunteer
Teach for India
Jun 2021 - Oct 2021 (4 months)
In my role as a Content Manager at Teach for India, I led a team to develop engaging educational materials for underprivileged students, enhancing their learning experience and participation through structured sessions.
Education
Degrees, certifications, and relevant coursework
Gujarat Technological University
Bachelor of Computer Engineering, Computer Engineering
2017 - 2021
Grade: 8.03
Activities and societies: Participated in extracurricular activities such as volunteering with Teach for India as a Content Manager, leading a team to provide education to underprivileged students.
Completed a Bachelor of Computer Engineering with a CGPA of 8.03. The program included relevant courses in data analysis and visualization, enhancing my technical skills in R and SQL.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
harshbhatt.comJob categories
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