Open to opportunities

Hansika Satish

@hansikasatish

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Compliance-aware brand and content strategist with marketing expertise.

United Kingdom

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What I'm looking for

I am looking for a role that allows me to leverage my marketing expertise while ensuring compliance in a dynamic environment.

I am a compliance-aware brand and content strategist with extensive experience in regulated industries. My career has been defined by my ability to ensure adherence to regulatory standards while delivering impactful, multi-channel marketing campaigns. I thrive on collaborating with cross-functional teams and leveraging data-driven insights to maintain compliance across all materials. My passion lies in aligning marketing strategies with evolving regulatory frameworks to drive results and mitigate risk.

Currently, as a Marketing Officer at ICICI Bank UK PLC, I review and approve marketing materials to ensure compliance with UK financial regulations. I have successfully managed marketing projects with a compliance focus, achieving a 27% increase in lead generation through optimized multi-channel campaigns. My previous roles as a Content Strategist and Senior Brand Marketing Specialist have equipped me with the skills to develop compelling content and strategies that resonate with diverse audiences while adhering to industry standards.

Experience

Work history, roles, and key accomplishments

Current

Marketing Officer

Current

ICICI Bank UK PLC

Jan 2023 - Present (2 years 5 months)

Reviewed and approved marketing materials for compliance with UK financial regulations while managing marketing projects focused on compliance. Collaborated with legal teams to adapt campaigns to regulatory changes and achieved a 27% increase in lead generation through optimized multi-channel campaigns.

Regulatory Compliance Marketing Strategy Compliance Reporting Project Management Data Analysis Stakeholder Engagement

Content Strategist

Red Baton Design Studio

Jan 2020 - Jul 2021 (1 year 6 months)

Led content strategy for over 120 global clients, achieving a 40% increase in user engagement. Conducted research on customer behaviors to inform marketing roadmaps and developed tracking systems for campaign reviews, ensuring compliance with regulatory standards.

Content Strategy User Engagement Market Research Compliance Reporting Campaign Management Digital Marketing Customer Journey Mapping

Senior Brand Marketing Specialist

Cryptic Intel

Jul 2018 - Nov 2019 (1 year 4 months)

Directed multi-channel campaigns for over 50 clients, resulting in a 20% increase in brand engagement. Developed regulatory-compliant content and managed performance tracking systems to optimize marketing strategies and enhance ROI.