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Hannah Wolf

@hannahwolf

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Marketing data analyst with expertise in customer insights and analytics.

United States

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What I'm looking for

I seek a role that fosters growth, creativity, and impactful marketing strategies.

I am a dedicated Marketing Data Analyst with a strong background in communication arts and sciences, graduated from The Pennsylvania State University in 2017. Currently, I work remotely at Landmark Properties, where I provide actionable market and customer insights to address strategic questions. My role involves tracking and analyzing marketing performance, developing automated reports, and utilizing web analytics tools to evaluate customer behavior. This analytical approach has significantly enhanced the guest experience through data-driven recommendations.

Previously, I held various positions that honed my skills in operations and marketing management. As the Director of Operations & Marketing at Arrow Hotel & Bonfire Grill, I oversaw multiple departments, ensuring productivity and professional development among employees. My experience as an Associate Community Manager and Account Manager further solidified my ability to manage marketing programs and collaborate with creative teams. I thrive in dynamic environments and am passionate about leveraging data to drive marketing strategies.

Experience

Work history, roles, and key accomplishments

Current

Marketing Data Analyst

Current

Landmark Properties

Mar 2021 - Present (4 years 2 months)

As a Marketing Data Analyst, I provide actionable market and customer insights, track and analyze marketing performance, and evaluate customer behavior using web analytics and statistical tools.

Excel Statistical Analysis Web Analytics Reporting Data Analysis Market Insights Automation Performance Tracking

Associate Community Manager

The Metropolitan (Landmark Properties)

Sep 2020 - Mar 2021 (6 months)

Managed the leasing process, collected market data, and executed marketing plans while overseeing the Community Ambassadors' daily responsibilities.

Marketing Planning Data Collection Budget Management Customer Service Community Engagement Strategic Planning Communication

Director of Operations & Marketing

Arrow Hotel & Bonfire Grill

Feb 2019 - Oct 2020 (1 year 8 months)

Oversaw daily operations across five departments, ensuring productivity and professional development of employees while managing recruitment and training.

Operations Management Team Leadership Employee Development Recruitment Training Budget Management Marketing Strategy Project Management Communication Problem Solving

Account Manager

Sage Age Strategies

Oct 2018 - Jan 2019 (3 months)

Developed and implemented marketing programs for senior living communities, prepared proposals and budgets, and collaborated with creative teams.

Proposal Development Budgeting Collaboration Public Relations Client Management Strategic Planning Communication Teamwork Digital Marketing

Media Specialist

Sage Age Strategies

Sep 2017 - Oct 2018 (1 year 1 month)

Conducted media research and planning for multiple accounts, managed budgets, and provided media support while building relationships with media representatives.