Hannah Brooks
@hannahbrooks
Executive design leader building scalable design systems and user-centered experiences that drive business impact.
United StatesWhat I'm looking for
I’m a strategic design leader with 18 years of experience building and scaling high-performing design organizations while delivering measurable business impact. I specialize in establishing enterprise-level design systems, leading cross-functional teams of designers and researchers, and transforming design teams into strategic partners.
In my current role as Head of Product Design, I led end-to-end product design strategy from concept to launch, scaling design systems and user experience frameworks across multiple product verticals. I also built and managed a cross-functional design organization—recruiting top talent and implementing design processes that reduced product development cycles by 40% while improving user satisfaction.
Experience
Work history, roles, and key accomplishments
Head of Product Design
Outcome
Jun 2025 - Present (1 year 1 month)
Led end-to-end product design strategy from concept to launch, establishing design systems and UX frameworks scaled across multiple product verticals. Built and managed a cross-functional design organization and collaborated with C-suite and engineering using user research and validation testing.
Led product design strategy for CrowdStreet’s investment platform, improving user experience and increasing platform engagement by 25%. Spearheaded design system modernization, mentored designers, and facilitated user research and journey mapping to inform roadmap and feature prioritization.
Associate Creative Director
Sapient
Feb 2022 - Jun 2023 (1 year 4 months)
Directed creative strategy and execution for enterprise clients, managing cross-functional pods and leading design strategy for platforms serving millions of users. Led client relationship management with Fortune 500 stakeholders and balanced art direction with hands-on design execution (player coach).
Led and managed a team of senior designers through a complete e-commerce platform redesign, resulting in an 18% increase in online conversion rates and 22% improvement in user task completion. Directed design system development, scaled user research capabilities, and managed design team development.
Senior Manager, User Experience Design
Charles Schwab
Oct 2017 - Apr 2021 (3 years 6 months)
Designed user experiences for Schwab’s digital platform optimization serving 12M+ active clients with $4T+ in assets. Trained design thinking methodology across the organization through workshop facilitation.
Interactive Designer
IA Collaborative
Interactive Designer role at IA Collaborative.
Design Leader
Hannah Brooks
Strategic design leader with 18 years of experience building and scaling design organizations and delivering measurable business impact. Expertise includes enterprise design systems, design operations, stakeholder management, and user-centered solutions.
Designer
Grady Campbell Inc
Designer role at Grady Campbell Inc.
Education
Degrees, certifications, and relevant coursework
Northwestern University
Master of Science in Communications, Communications
Earned a Master of Science in Communications from Northwestern University.
University of Illinois at Chicago
Bachelor's Degree in Graphic Design, Graphic Design
Earned a bachelor's degree in Graphic Design from the University of Illinois at Chicago.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Website
hannahkbrooks.com/workPortfolio
hannahkbrooks.com/workJob categories
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