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Hadeel Al BakriHB
Open to opportunities

Hadeel Al Bakri

@hadeelalbakri

I build Arabic content strategies that grow brands and organic reach.

Jordan
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What I'm looking for

I'm looking to help brands build clear, distinctive Arabic content strategies that combine data-driven insight and creative storytelling to improve engagement, reach, organic growth, and business results.

I founded Atheer Al-Kalim to help brands turn Arabic content into a strategic asset that drives engagement, reach, and growth.

Across more than 13 years, I've written 4,000+ Arabic articles published on Mawdoo3, Al-Tibbi, and Baytna Online. I combine data-driven analysis with creative storytelling to develop brand voices, marketing content, SEO-focused articles, and social media content that serve clear business goals.

At Tazwed.net, I created and managed an e-commerce and content marketing blog with 500 articles while leading, reviewing, and proofreading work from a team of 25 writers.

I've also delivered localization for Amazon and Noon, translated 1,300+ articles for Baytna Online, refined 800+ Arabic articles for Altibbi, and led content work that increased organic traffic for Ziid.

Experience

Work history, roles, and key accomplishments

أثير الكَلِم logo
Current

Founder

Apr 2025 - Present (1 year 5 months)

As the Founder of Atheer Al-Kalim for Content Services, I bring over 13 years of experience crafting impactful Arabic content and managing end-to-end digital and marketing content projects, from strategy and planning to execution, editing, and delivery.

I built Atheer Al-Kalim to help brands go beyond publishing content and start building real digital marketing strategies with a distinctive voic

HadeelBakri logoHA
Current

Arabic Content Marketing Expert

Jan 2024 - Present (2 years 8 months)

With more than 13 years of experience crafting impactful Arabic content, I help brands build powerful digital marketing strategies and shape a distinctive voice that leaves a genuine impact on their audience.

My services include marketing content writing across all formats, SEO optimization, and social media content management, ensuring every word I write serves a clear purpose: engagement, reac

Tazwed.net logoTA

Arabic Content Manager

Jul 2022 - Sep 2024 (2 years 2 months)

* Created and managed a dedicated blog on e-commerce and content marketing, producing 500 articles.
* Led a team of 25 content writers, reviewing and proofreading their work.

Baytna Online | بيتنا أونلين logoBO

SEO Articles Writer and Translator

Dec 2016 - Dec 2021 (5 years)

* Translated 1,300+ articles from English to Arabic, ensuring accuracy and cultural relevance for the target audience.
* Authored original Arabic content across key niches — job interviews, freelancing, and self-development — helping readers build practical career and personal growth skills.

Ureed logoUR

Writer

Feb 2018 - Jan 2020 (1 year 11 months)

Amazon & Noon Translation project. Edited 800+ Arabic articles for Altibbi website project.

Ureed logoUR

Translator & Proofreader

Feb 2018 - Jan 2020 (1 year 11 months)

* Delivered high-volume localization for the Amazon & Noon translation project, translating and adapting product listings and content to ensure linguistic accuracy, cultural relevance, and a seamless shopping experience for Arabic-speaking customers.

* Edited and refined 800+ Arabic articles for the Altibbi website project, ensuring medical and health content met high standards of clarity, accur

Mawdoo3.com logoMA

Search Engine Optimization Specialist

Aug 2014 - Mar 2016 (1 year 7 months)

Writing 1000+ articles in many different subjects.

Mawdoo3.com logoMA

SEO Content Writer

Aug 2014 - Mar 2016 (1 year 7 months)

Authored 1,000+ SEO-optimized articles across diverse subjects, including e-commerce, careers, self-development, and lifestyle, combining keyword research, on-page SEO best practices, and engaging storytelling to boost organic visibility and reader engagement.

Education

Degrees, certifications, and relevant coursework

BU

Bethlehem University

Bachelor of Arts - BA, Arabic Language and Literature

2007 - 2011

Bethlehem University logoBU

Bethlehem University

Bachelor of Arts, Arabic Language and Literature

2007 - 2011

Pursued a Bachelor of Arts in Arabic Language and Literature, developing strong skills in writing, analysis, and cultural understanding.

Tech stack

Software and tools used professionally

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