Gvantsa Kobaidze

I’m a motivated, results-driven digital marketing and business development specialist with over 3 years of experience in digital marketing, social media management, and brand development. As a fourth-year Strategic Communications student, I combine creative production with analytical decision-making to drive real growth.

In my current roles, I develop and implement digital marketing and sales strategies to increase brand awareness and support revenue growth. I manage social media channels and lead generation, plan campaigns across Meta platforms, and monitor campaign performance to improve customer engagement and marketing effectiveness.

I’ve also led marketing for start-ups, building social media strategies for Facebook, Instagram, TikTok, and LinkedIn—covering content planning, posting schedules, audience engagement, and analytics optimization. Earlier, I founded a real-estate-focused marketing agency and worked as a Marketing Manager & PR Specialist, creating content with Canva and Adobe tools, launching Meta Ads, producing short-form video, and coordinating media relations.