Gustavo Soffner
@gustavosoffner
Marketing Manager combining performance marketing and AI automation, with sales funnels that increased conversions by up to 35%.
GermanyWhat I'm looking for
At Eis Café Rialto GbR, I built the digital brand presence and social media communication for a local hospitality business, using Instagram, Google, AI tools and automation to support marketing activities.
As a freelance Social Media & Performance Marketing Manager, I designed sales funnels for digital products and online courses that increased conversions by up to 35%. I also planned and optimized Meta Ads and Google Ads campaigns, achieving an average ROAS of 4.2x.
Earlier, at Senac São Paulo, I planned and delivered corporate events and marketing campaigns and developed brand visibility strategies. My experience in German industry, including at Volkswagen AG, strengthened my quality orientation, and I’m motivated to bring my marketing and communication expertise to a full-time role in an international environment.
Experience
Work history, roles, and key accomplishments
Owner & Managing Director
Eis Café Rialto GbR
Feb 2025 - Jan 2026 (11 months)
Built digital brand presence and social media communication for a local hospitality business. Planned and executed marketing activities on Instagram and Google to increase online visibility.
Worked in vehicle assembly at one of Germany's largest automotive plants, following structured processes and high quality standards while working in an international team environment.
Social Media & Performance Marketing Manager
Self-employed
Jul 2018 - Dec 2024 (6 years 5 months)
Designed and executed complete sales funnels for digital products and online courses, increasing conversions by up to 35%. Planned and optimized paid campaigns on Meta Ads and Google Ads, achieving an average ROAS of 4.2x.
Quality Inspector
Rewotec GmbH
Jan 2019 - Dec 2021 (2 years 11 months)
Performed quality assurance and control in industrial production, ensuring precision, documentation, and compliance with DIN standards.
Production Worker
Elag
Jan 2018 - Dec 2019 (1 year 11 months)
Worked as a production worker in an industrial setting.
Industrial Worker (Temporary Employment)
Emden
Jan 2017 - Dec 2018 (1 year 11 months)
Worked as an industrial worker on a temporary basis.
Service Employee
Hospitality
Jan 2017 - Dec 2017 (11 months)
Worked as a service employee in the hospitality sector.
Production & Event Manager
Bullet Eventos e Marketing
Nov 2011 - Apr 2012 (5 months)
Coordinated teams and logistics for large-scale events, focusing on brand presence and professional execution.
Event & Marketing Manager
Senac São Paulo
Sep 2005 - Nov 2011 (6 years 2 months)
Planned and delivered 50+ corporate events and marketing campaigns per year. Developed brand visibility strategies, increasing brand presence by approximately 25% within 2 years.
Education
Degrees, certifications, and relevant coursework
Facebook, Inc.
Facebook Social Media Marketing Certification, Social Media Marketing
2021 - 2021
Completed the Facebook Social Media Marketing Certification in 2021.
ESPM São Paulo
Postgraduate Studies, Marketing & Business Management
2008 - 2009
Postgraduate studies in Marketing & Business Management at ESPM São Paulo from 2008 to 2009.
Universidade Anhembi Morumbi
Bachelor’s Degree, Hotel, Events & Service Management
2004 - 2006
Bachelor’s Degree in Hotel, Events & Service Management from Universidade Anhembi Morumbi from 2004 to 2006.
Tech stack
Software and tools used professionally
Availability
Location
GermanyAuthorized to work in
Salary expectations
Interested in hiring Gustavo?
You can contact Gustavo and 90k+ other talented remote workers on Himalayas.
Message GustavoGet matched with your dream remote job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
