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gupta bck

@guptabck

Senior Customer Experience leader driving insights, NPS growth, and AI analytics.

India
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What I'm looking for

I seek roles leading CX, VoC, or insights programs where I can build data-driven strategies, scale AI-enabled analytics, partner with leadership, and drive measurable NPS and retention improvements.

I am a customer experience and market research professional with 15+ years delivering VoC, NPS and insight-driven programs across APAC, ANZ, North America and India. I design surveys and closed-loop processes, build AI-enabled dashboards, and translate customer feedback into executive-ready recommendations that improve loyalty and business outcomes.

At Lenovo and HPE I led global VoC and survey programs, achieved a 7-point NPS lift, improved actionable VoC response rates by 15%, and reduced reporting time by 40% through automation. I partner with stakeholders from regional teams to C-level leaders to shape strategy using rigorous analytics and practical insight frameworks.

Experience

Work history, roles, and key accomplishments

LL
Current

Senior CX Professional

Lenovo (India) Private Limited

May 2022 - Present (3 years 6 months)

Improved VoC actionable response rate by 15% and developed AI-powered dashboards to deliver real-time customer sentiment insights that informed executive strategy and increased retention and NPS.

RD

Research Analyst

R. R. Donnelley

Jul 2011 - Jun 2012 (11 months)

Delivered multi-geography market analysis and implemented process automation to speed research cycles and improve report accuracy for tailored client insights.

DS

Business Analyst

Derrick Petroleum Services

Mar 2010 - Jul 2011 (1 year 4 months)

Developed a proprietary Oil & Gas search engine that reduced data retrieval and analysis time and produced benchmark reports to support market expansion efforts.

Education

Degrees, certifications, and relevant coursework

RE

RVR & JC College of Engineering

Bachelor of Technology, Engineering

Completed a Bachelor of Technology in Engineering at RVR & JC College of Engineering.

Forrester logoFO

Forrester

Certificate, Customer Experience

2024 - 2024

Completed the Mastering Customer Experience course from Forrester in October 2024.

Coursera logoCO

Coursera

Certificate, Internet of Things

Completed the IoT Fundamentals course on Coursera.

Qualtrics logoQU

Qualtrics

Certificate, Survey Design & Analysis

Completed the Qualtrics Advanced Survey Design & Analysis course.

Tech stack

Software and tools used professionally

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gupta bck - Senior CX Professional - Lenovo (India) Private Limited | Himalayas